Journal of Product Innovation Management, International Journal of Product Development, International Journal of Engineering Business Management, Journal of Product and Brand Management, European Journal of Marketing
Thankyou for the help Baqer Al-hadrawi & Hamad Said
Technovation journal would be your great choice for reading in this topic!
List of some references:
enjoy reading!
Bashir, N., Papamichail, K. N., & Malik, K. (2017). Use of social media applications for supporting new product development processes in multinational corporations. Technological Forecasting and Social Change, 120, 176–183.
Bilgram, V., Bartl, M., & Biel, S. (2011). Getting closer to the consumer – How Nivea co-creates new products. Marketing Review St. Gallen, (1), 34–40.
Christensen, K., Nørskov, S., Frederiksen, L., & Scholderer, J. (2017). In search of new product ideas: Identifying ideas in online communities by machine learning and text mining. Creativity and Innovation Management, 26(1), 17–30
Cui, A. S., & Wu, F. (2015). Utilizing customer knowledge in innovation: Antecedents and impact of customer involvement on new product performance. Journal of the Academy of Marketing Science, 44(4), 516–538.
Escoffier, N., Tournois, N., & Mckelvey, B. (2018). Using crowdsourcing to increase new product’s market value and positive comments for both the crowd involved and customers. International Journal of Innovation Management, 22(02).
Hoyer, W., R. Chandy, M. Dorotic, M. Krafft, and S. Singh. (2010). “Consumer co-Creation in New Product Development.” Journal of Service Research. 13: 283–296.
Hultink, E. J., Talke, K., Griffin, A., & Veldhuizen, E. (2011). Market information processing in new product development: The importance of process interdependency and data quality. IEEE Transactions on Engineering Management, 58(2), 199–211.
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