6 Audrey L. Becker, Kristin Noone (editors) Welsh Mythology and Folklore in Popular Culture: Essays on Adaptations in Literature, Film, Television and Digital Media

0786461705, 9780786461707

ROLE OF FOLK MEDIA IN NATION BUILDING

You may find those excellent articles for freee imn Library Genesis: 

http://mediafolk.org/

Wimal Dissanayake New Wine in Old Bottles: Can Folk Media Convey Modern Messages? Wiley Blackwell (Blackwell Publishing) Journal of Communication Year:1977

Volume:27

Issue:2

First page:122

Last page:124

1

10.1515/FABL.2007.002

Kropej, Monika Folk Narrative in the Era of Electronic Media. A Case Study in Slovenia Walter de Gruyter  Fabula

0.2307/1178075

John A. Lent Grassroots Renaissance: The Increasing Importance of Folk Media in Third World Nations JSTOR Asian Folklore Studies

2307/1259821

John A. Lent Grassroots Renaissance; Folk Media in Third World Nations JSTOR Folklore

Take a look at this one:

Title: Indigenous folk media in rural development.

Authors: Compton, J. L.

Editors: D. W. Brokensha, D. M. Warren;O. Werner

Book: Indigenous knowledge systems and development. 1980 pp. 307-319

Carey, JC 1992  'Communication as Culture, Revised Edition: Essays on Media and Society'

Connell, J & Gibson, C 2003 'Sound Tracks: Popular Music Identity and Place'

Young, K 1993 'Bodylore'

Nicholls, RW  1997 'Folk Media: Indigenous Learning Systems and Instructional Methodology'

The Folklore Forum journal is good and the Folklore and Ethnomusicology Publications Website 

I would suggest you read "Communication and Society" by Madhu Malik. This is one of the best books I have come across on the subject of Traditional/ Folk Media. To my mind, this book is indispensable to any student/ researcher seeking knowledge on Traditional/ Folk Media. You may get the book at the following UNESCO link:

http://unesdoc.unesco.org/images/0005/000570/057054eb.pdf

These are a few books and some articles, which could be of some help...

Parmar Shyam, Traditional Folk Media in India, Gekha Books,

Kumar shailendra, Role of Folk Media in Nation Building, University of Lucknow, Lucknow (http://www.voiceofresearch.org/doc/v1_i2/v1_i2_16.pdf)

N. Vijaya, The Role of Traditional Folk Media in Rural Areas: a Sociological Analysis, Gian Publishing House,

Aderanti, A., Patterns of Migration, Living Conditions and Community Development in Rural Areas, Lagos: Ministry of Youth and Development Sports. Akpan, C.

Bittnet, j., Broadcast and Journalism Foundation. Enugu: Joe Printing and Publishing Company

Mass Communication an Introduction, Dominick, R. Joseph, New Jersey:Prentice-Hall..

Dominick, R. Joseph, The Dynamics of Mass Communication, New York: McGraw Hill Books Limited.

Kumar Harish, Folk Media and Rural Development, Reader & Head, Deptt. Of Journalism & Mass Communication, Maharishi Dayanand University, Rohtak - 124001 (Haryana),  http://www.satishserial.com/issn0972-9348/finaljournal09.pdf

I am sure these would help please visit Jstor.com, Academia.edu and such like research sites. Best of Luck for your research….

Diettrich, Brian; Moulin, Jane; Webb, Michael. Music in Pacific Island Cultures: Experiencing Music, Expressing Culture. Oxford University Press, 2011. 

Thank you all of you for the important suggestions...its been of great help...