The right choice of the paper title is of particular importance both to be successful in the review process as well as to achieve greater range of readers. However, there are certain technical aspects in this choice in which there is apparently no consensus. Specifically, I would like to know the opinion of researchers on the following aspects:
Should the title contain the key words of the article or should be use new terms in order to expand the possibility of finding the publication in the search engines?
Should the title contain information about the results or main conclusion of the research to make it more attractive?