I would like to measure fibrinogen in a 0.1g stool sample using an ELISA kit. How should I normalize my experiments?

1. Use intracellular housekeeping protein antibodies: select a relatively constant intracellular protein such as β-actin. Cells need to be lysed. How to design experiments to avoid non-specific binding of other endogenous proteins in cells to antibodies?

2. Use of extracellular housekeeping protein antibodies: How do I go about finding this protein that is consistently expressed in stool samples?

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