At the end of the day - it's mostly about accurate targeting. You need to critically appraise and review the quality of your manuscript - especially against the scope of the journal. Be realistic and target the highest ranking journal that you realistically have a chance of getting published in. If it doesn't get accepted then, hopefully, you will get good reviewer feedback to amend for the next journal on your list. The more accurate your targeting, the more likely that you will end up publishing in an established, reputable journal that already has a reasonable Impact Factor. Citation and h-index generally ride side-by-side with this strategy.
At the end of the day - it's mostly about accurate targeting. You need to critically appraise and review the quality of your manuscript - especially against the scope of the journal. Be realistic and target the highest ranking journal that you realistically have a chance of getting published in. If it doesn't get accepted then, hopefully, you will get good reviewer feedback to amend for the next journal on your list. The more accurate your targeting, the more likely that you will end up publishing in an established, reputable journal that already has a reasonable Impact Factor. Citation and h-index generally ride side-by-side with this strategy.
You can upload your papers to scientific sites as; Researchgate, Google Scholar, Mendeley, Academia and Microsoft Academic to increase reading, citation and H-index