How can we study customer satisfaction using fuzzy cognitive maps? How can I devise a questionnaire for that.
I am not an expert in the field of fuzzy cognitive maps. Nevertheless I found an article
at the ULR
"http://www.ibimapublishing.com/journals/CIBIMA/volume2/v2n21.pdf"
with the title "Customer satisfaction fuzzy cognitive maps in banking industry".
Maybe this helps.
The logic is: use the cognitive maps for analisys, then for communicatiion.
Dynamic Fuzzy Cognitive Maps
I think this code is useful for you
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