I want to work in the area of service quality in healthcare in India. Basically i want to measure the patient satisfaction in the private hospitals....
Try the SERVQUAL METHOD.Pl check my Research Paper in Internet on TQM IMPLEMENTATION IN HOSPITALS--IN INTERNATIONAL SCIENCE JOURNAL OF RESEARCH
Dear Pravash,
Having an interest in patient satisfaction is a great start but simply measuring patient satisfaction in a given setting isn't a PhD.... you need to get some sense of what is known and what the important unanswered questions are.... off the top of my head there are issues about how patient satisfaction should be measured (indeed what it means), what service configurations influence satisfaction and how satisfaction relates to health outcome. But you really need to ground this in the existing scientific knowledge or else it is a bit meaningless.... This seems like something that needs to be addressed by an interaction between your reading, your interests (and skills) and your thesis advisor.
Good luck
Dear Pravash,
Just go through the literature of service quality, patient satisfaction, patient loyalty, perceived price, perceived customer value etc. Hope you will be able to finalize your PhD topic.
Wish you good luck....
Dear Pravash Ghosh...
My suggestion is to read some articles from the renowned journals published by renowned publishers such as WILEY, Taylors and Francis, Emerald, Elsevier, IGI, Springer and so on then you should decide what you are going to measure relating to hospitals. I think measuring satisfaction of patients in the private hospitals would not be enough for the PhD, therefore, if you read some (at least 50-100) articles It would be great to develop your ideas as well as you would be able to identify what are the weakness that needs to be overcome in terms of methodological analysis and presentation of results in your thesis.
Furthermore, try to read some thesis as well from renowned universities that would also develop your ability to read for a long time... I believe then you should decide what you are going to do... However, other suggestions are also great to proceed.... Good luck...
TQM is quite interesting and applying it in healthcare is even more interesting. Keep it up
Pl refer following for some thoughts..
Owusu Kwateng, K., Lumor, R., & Acheampong, F. O. (2019). Service quality in public and private hospitals: A comparative study on patient satisfaction. International Journal of Healthcare Management, 12(4), 251-258.
Fatima, T., Malik, S. A., & Shabbir, A. (2018). Hospital healthcare service quality, patient satisfaction and loyalty: An investigation in context of private healthcare systems. International Journal of Quality & Reliability Management, 35(6), 1195-1214.
Meesala, A., & Paul, J. (2018). Service quality, consumer satisfaction and loyalty in hospitals: Thinking for the future. Journal of Retailing and Consumer Services, 40, 261-269.
Pl check following Papers,you may get an idea
Total quality management in service sector: a literature review
By Dr. Faisal Talib.
IDENTIFICATION OF CRITICAL SUCCESS FACTORS OF TQM IMPLEMENTATION IN HEALTH…
By Syed Irfan
Verification of a Quality Management Theory: Using a Delphi Study
By International Journal of Health Policy and Management IJHPM
Total quality management and service quality An exploratory study of quality management p…
By FAISAL TALIB
Total Quality Management in Healthcare
By curtis townsend
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