Translation of concepts (English / french) : Brand Strength ?

Dear Colleague, I want please to have your opinion to translate those concepts : "Brand Strength " "Brand Equity") "Brand Power" Thanks a lot ;)

05 June 2018 6,930 0 View

4, 5 or 7 point Likert Scale? What's better and why?

08 September 2017 432 13 View

Theorical concept and Definition of Personal Shopper ?

03 April 2017 2,710 6 View

News references (2015 / 2016 / 2016) about Taboo ?

01 February 2017 6,318 1 View

How can you Define Problematic ?

11 December 2016 6,833 5 View

News references (2015 / 2016 / 2016) about Superstition ?

09 October 2016 3,198 0 View

New references brand advocates ?

08 September 2016 3,025 3 View

News references about e- WOM (Electronic Word of mouth) ?

08 September 2016 1,581 4 View

News references about Social media in general ? and marketing ?

08 September 2016 6,235 2 View

News references about Virtual Brand Communities ?

08 September 2016 2,555 0 View

PACYC PCR not working after several attempts. Would anyone have any suggestions?

So, I have been trying to run a pACYC PCR which will be used later on for a Gibson Assembly. However the PCR is not working. I have already tried gradient PCR and changing extension time; however...

02 March 2021 1,146 2 View

How to add missing citation?

Dear colleagues, I have found that many authors have a concern regarding their missing citation in RG because often citation in RG is lower than google scholars. I also missed some citation...

26 February 2021 928 6 View

Centrality measures computation in Biblioshiny/ Vosviewer?

26 February 2021 7,279 2 View

Is there research limitation on the relationships between digital capabilities, market orientation, brand perception and business performance?

I am looking for supporting studies discussing literature limitations on the relationships between digital capabilities, market orientation, brand perception and business performance. Also, a...

14 February 2021 7,457 5 View

What could be an interesting topic for a bachelor's thesis in a finance/marketing/computer science field?

Hi everyone! I would like to write my bachelor's thesis on a topic that's currently relevant in the sphere of finance, marketing or computer science (or if it's possible a topic concerning all the...

08 February 2021 1,300 12 View

Which pump is used to transfer low melting temperature liquid metal from one container to another?

I want to transfer GaInSn alloy from one container to another with the help of an electromagnetic pump. Can anybody suggest me which brand or which company supplies these pumps?

25 January 2021 9,481 2 View

Help me conduct a neuroscience experiment for my master's thesis?

22 January 2021 9,994 5 View

How may i find a researcher who is working on Teachers Engagement?

Hi everyone, my current Ph.D Project is on "Teachers Engagement in STEM teaching" Please I like to link up with (find) another or any researcher working on Teachers Engagement. I will be grateful...

14 January 2021 8,170 5 View

Anyone knows a Postdoc position in Marketing?

Dear Profs, Associate Profs, and Assistant Profs, I graduated with a Ph.D. in Marketing from Graduate School of Business, Universiti Kebangsaan Malaysia (GSB-UKM) in 2019. GSB-UKM is an...

23 December 2020 8,873 3 View

Are there any Uni-Dimensional scales available for social media motivation?? Or simply motivations to use social media in context of luxury brand?

I'm looking for Uni-dimensional scales for measuring motivation towards using social media. Or simply social media motivation. In context of social media marketing and Luxury fashion Brand's brand...

13 December 2020 4,929 3 View