How about something to do with "blockchain marketing" and consumer behaviour, which is trending today! Refer to the following site as a starting point: https://www.martechadvisor.com/articles/blockchain/what-is-blockchain-how-to-use-it-in-marketing/
social media marketing (for example customers behaviour on facebook/Instagram/LinkedIn or in terms of paid ads),
which and/or how many distribution/communication channels (online/ofline) should an company use to influence customers behavior to optimize sales or profit?
how do customers react on 'endless' shelfs in online enviroments? How to present these 'endless' shelfs? when cutomers abort the purchase? How to influence this?
One of the main effects of Digital Marketing on consumer behaviour is that normal customers who used to visit the first shop they come across, are now looking for products online for the day before visiting the physical store, reading other customers reviews, assessing prices, delivery and similar product