Can you please suggest me some new findings on touch-effect research in advertisement?

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Rajeev Dwivedi, Ph.D.

http://www.scodix.com/wp-content/uploads/2012/12/It-Just-Feels-Good-Customers-Affective-Response-to-Touch-and-Its-Influence-on-Persuasion.pdf

hope, will be useful.

http://d1c25a6gwz7q5e.cloudfront.net/reports/2015-07-27-attribution.pdf

Abdullah Awad Alhaddad

Dear Parvez,

kindly find the attached file regarding one of my researches, it may help you

best regards,

Dr. alhaddad

Article The Effect of Advertising Awareness on Brand Equity in Social Media

M Hasan Parvez

Thank you very much Dr. Rajeev Dwivedi sir and Dr. Alhaddad sir.