Please share any representative constructs and measurement scales pertaining to Firm Generated Content (FGC) and Social Listening.
Dear Harmanjit Singh,
I tried to pick the most relevant literature that you are seeking.
Firm Generated Content
Article Modeling the relationship between firm and user generated co...
Article The effect of firm created content and user generated conten...
Article THE IMPACT OF THE FIRM GENERATED CONTENTS AND THE USER GENER...
https://research.brighton.ac.uk/en/publications/do-firms-still-need-to-be-social-firm-generated-content-in-social
https://pure.strath.ac.uk/ws/portalfiles/portal/69138087/Osei_Frimpong_McLean_RESER_2017_Examining_the_moderating_effects_of_firm_generated_content_on_online_social_brand_engagement.pdf
Social Listening
Article The social construction of the listener: Listening behavior ...
Article L2 Vocabulary Knowledge and L2 Listening Comprehension: A St...
Article Construct and content in context: implications for language ...
https://www.tandfonline.com/doi/abs/10.1080/10904018.2017.1330656?scroll=top&needAccess=true&journalCode=hijl20
Thanks Belal Edries
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