I am currently working on a book on Public Relations (from an African perspective) and the rationale behind the book is the fact that as instructors in this field, we borrow instances and case study examples from europe and America which, in my opinion, makes it difficult for students of PR here in Africa to grasp the importance and relevance of PR to business.
It was based on this that the idea of this book was birthed.
I have not completed the book yet, since I am still gathering relevant information, but I am already shopping for potential publishers.
Any information in this regard will be most appreciated. A review of a trusted and tested publisher will be highly welcome.
Thanks
Routledge has already published the 1st edition on African Media and Communication Studies. I feel you should go through it.
Professor Ayodeji Awobamise
What are your objectives? If it is to be published and be respected by colleagues worldwide then I am the last person to ask this question. The other replies are far more pertinent Nevertheless, I sense in you a need to change the situation for the better I am not much of an expert on Africa but I have collaborated with English Professors in Boston mass area, South Korea, and with TESOL in Cameroon and The Ivory Coast. None of my African colleagues could afford the books we had in France or especially Boston College, Boston University, or even UMass. BTW teaching English as a Foreign Language is not Public relations but close;-))Their students were not paying 30k or more for a year's tuition. Plus as you pointed out there was no African perspective Maybe you are better funded in Uganda. But if you wish to provide source material to all Africans then 1. Kampala International University (KIU) or a group of your like-minded professors should start the KIL Press like MIT and Harvard. Or 2. if you like anarchy and are a capitalist, self-publish with some online bookstore like Amazon and set your prices lower than Springer, Taylor and Francis, et al. Consider selling teacher edition copies with the right to photocopy student case studies and exercises both in hardcover and online versions. I know they were trying to put that together a project for professor-written, student and professor voiced TOEIC, TOEFL and Cambridge English Tests and Certificates in the Ivory Coast with Amazon.fr based on what was done in South Korea. It wouldn't be perfect but neither was University of Massachusetts Press when it was founded in 1963. Ayodeji you have an enormous advantage if you did start something like a multinational African Academic Press, just think of the co-publishing projects or partnerships, collaborative endeavors, networking that have come into existence recently. Plus, honestly very few people here at Reseachgate understand or take advantage of how much Google andGoogle scholar rate this organization and website.
Sorry but I get excited when dreaming
CGY
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