There are studies which highlight the role played by emotions and culture with regard to highlighting the voting preferences of voters. The question how does one measure the same, that is, quantifies them?
Krzysztof Kiełkiewicz
Emotional perception is equally important as the intellectual one
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Pertti Hietaranta
I hope the three articles attached to this post will be of some use to you... enjoy!
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Małgorzata Bartosik Purgat
Dear Amit,
I think you can analyse two cases from area you research: Poland and USA. I think that the problem you investigate happened in those two contries during last governmental and president elections. Try to compare the features of cultures, accompanying emotions and the usage of social media.
All the best!
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