What relevant international market models are useful for selecting markets ?

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Hajar Alhosseiny

Please check the links below:

https://www.researchgate.net/publication/238599131_International_market_selection_and_segmentation_A_two-stage_model

https://www.researchgate.net/publication/242348460_Modelling_of_international_market_selection_process_A_qualitative_study_of_successful_Australian_international_businesses

(Need to be requested from the author)

You can search deeply using these key words: (International market selection process pdf) or (IMS) or( IMS Models).

Mirna Leko Šimić

You can use PESTLE and SWOT analysis for a start.

Olga Rauhut Kompaniets

It is always a good start to read previous research in your field. What markets are you talking about? B2C, B2B, etc.?