I am currently doing research on the implications of African Values vs Western values on managing ethics in business (focus on Public Sector). As a methodological paradigm, I have chosen a critical theory because I aim to challenge the status quo of dominant western philosophy on developing an ethics management framework for business. In doing so, I have adopted a PAR research strategy focusing on qualitative methods of document analysis and interpretation and use of focus groups to encourage the participation of the working class in order to co-research and solve the problem together.
Now I want your assistance in outlining which data analysis method I can use to bring this home because I am stuck between Hermeneutic and Qualitative Content Analysis.
Hello, Tumelo Nkohla,
Unfortunately I can't offer any specific recommendation concerning your question, but instead I would like to introduce an information search strategy. The following key text:
Kemmis, Stephen. "Critical theory and participatory action research." The SAGE handbook of action research: Participative inquiry and practice 2 (2008): 121-138.
has been given over 300 references. With Google Scholar or Web of Science you can access these references. Among them, you probably find valuable hints.
Good luck,
I do not think there is such thing as a "best data analysis method" and, definitely, it does not directly depend on your research paradigm but rather on you research objectives. So, depending on the type of information you want to obtain you will decide upon one method or another...
You can use a structured questionnaire and an interview in addition to qualitative content analysis. You may also rely on structured observation.
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