There are many ethical challenges associated with the use of AI in innovation, such as trustworthiness, fairness, discrimination against humans based on personal characteristics, safety, and security, among others.
In any innovation, the initial questions are posed by humans. Then, AI is often utilized to boost some aspects of the task. It's important to acknowledge the specific AI tools used. To ensure positive outcomes, many countries have established ethical guidelines for AI, such as the EU's regulations and UNESCO's recommendations on AI ethics. Always remember to harness the power of AI in ways that benefit humanity.