Should the development of environmental education programmes be based mainly on media campaigns or on the introduction of compulsory environmental education classes in schools?

Effective environmental education is crucial for changing social habits and attitudes towards the environment. Media campaigns reach a wide audience, but they are short-term, while the introduction of compulsory environmental education in schools involves a long-term learning process and costs. Research shows that compulsory environmental education in schools has a greater long-term impact on changing environmental attitudes than media campaigns. Therefore, the educational programmes in schools can shape ecological habits from an early age, which increases the chances of their consolidation in adult life. However, this requires adequate preparation of teachers, development of educational materials and significant financial outlays. Media campaigns, on the other hand, are more flexible and can react quickly to new environmental challenges, but their effectiveness depends on the regularity and quality of the message. The final solution may be to combine both approaches to maximise educational effects.

I have described the key issues concerning the green transformation of the economy in the following article:

IMPLEMENTATION OF THE PRINCIPLES OF SUSTAINABLE ECONOMY DEVELOPMENT AS A KEY ELEMENT OF THE PRO-ECOLOGICAL TRANSFORMATION OF THE ECONOMY TOWARDS GREEN ECONOMY AND CIRCULAR ECONOMY

Article IMPLEMENTATION OF THE PRINCIPLES OF SUSTAINABLE ECONOMY DEVE...

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Dariusz Prokopowicz

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