Most Agri Startups have developed solutions that are relevant to small farmers and scalable. The challenge is that they do not have the delivery network to take the solution to the large and disbursed farming community. How do you think this challenge can be addressed?
Dear colleague,
this is an interesting question, but it is definitely dependent on the area where we are talking about. We did research on startups in climate smart agricultural technology and the drivers and barriers they face, and we found various differences in for instance South Africa, Europe and India. I have attached an article in which the Indian perspective is central, but if you are interested in the topic, you can also have a look at 'my projects' under CSA technologies.
Emmanuel V Murray Vincent Blok
Without complementary assets, it is an uphill battle to scale up. Remember RC Cola and Coca Cola. In the end, the start up is forced to enter into JV's and partnerships with established rivals.
Sure, this is true Kheepe, this is alwo what we found. Basbut it is good to consider other elementa as well, as well as particular strategies to provide these assets (for instance via cooperations or particular subsidy schemaes). and this is where we tried to contribute to the discussion. but you're right of course. Nonetheless, I hope our results inspire your work
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