The attached link gives a 19- pages article "with its references" dating back to 2005. I think & do hope that it will be helpful.

In my opinion, it is difficult to separate personal reputation from corporate reputation. A person working in a company "which has a good name" will gain positive addition to her/his reputation. A well-known good honest man/woman, employed by a firm, will impart a fine reputation upon the firm. 

In fact, the policy of grafting a bad governmental cabinet with 1-2 good ministers is adopted in many countries by "crafty" politicians !

http://consumidormoderno.com.br/novo/wp-content/uploads/2014/08/rep3.pdf

I think, there is big difference between the two terms: social reputation and academic social media! so do you mean the second term in your question? since we are all academic researcher in the RG platform and very far way from pure social interaction like other non academic social media!

Regards, Emad

Reputation does not differ from being social or individual or for  company

As long as it means  having an accumulated historical meaning and perception about the corporate or individuals inside this corporate, so it can be measured by the characteristics of those individuals inside this corporate. 

I can not be much help except to say search Google Scholar.  It may turn up some unexpected references.

May I recommend you to have a look at the attached article which I hope would be helpful for you.

Article Impacts of "Organizational management's tasks" on "Making th...

Dear the attached file includes article about personal reputation which involves performance and social reputation to employee. 

Thank you very much Amer Ali Al-Atwi. It is exactly what I am searching for.