I find that the last Q&A in the interview you're suggesting is the most significant. Is the BOS new? The answer is No, it isn't — every ROS has grown after a BOS has opened the battlefield.
However, today we could identify something really new, that is to say the above mentioned "sequence", ie. the ability to drive derivative functions, providing exactly the power-law growth of your asset, and the exact period for an "exit strategy", and move the industrialization into a new BO.
An exemplar model of this is growing now just starting from Italy, and its name is "Eataly" — the chain of mall of the enogastronomy Made in Italy. Its investors were selling washing machines, until just a few years ago. Today, they have no competitors, and Eataly is growing in power law.
Is anyone able to predict when they will dive into another ocean?
1st entity who opens an Blue Ocean strategy — say, in a supposed market sector — determines the onset of a red ocean superimposed, because there will be other entities in competition, repeating - even with variants - the original BO.Strategy.
Modellers of blue ocean strategies, in fact, must calculate derivations of their growth, in order to move continuously in a new BOs, where over a time to be determined predictively, it will determine the onset of many reds.
In the practice, the definition of BO implies not a point or an plan area, but a sequence or a differential region. And Red is always included and consequent. The power-law growth of an entity able to open BOs sequences, implies continuous variations [unlike the old "competition", ie. the Fordists, preferred to open Reds, settlements and procreating "tradition"].
I find that the last Q&A in the interview you're suggesting is the most significant. Is the BOS new? The answer is No, it isn't — every ROS has grown after a BOS has opened the battlefield.
However, today we could identify something really new, that is to say the above mentioned "sequence", ie. the ability to drive derivative functions, providing exactly the power-law growth of your asset, and the exact period for an "exit strategy", and move the industrialization into a new BO.
An exemplar model of this is growing now just starting from Italy, and its name is "Eataly" — the chain of mall of the enogastronomy Made in Italy. Its investors were selling washing machines, until just a few years ago. Today, they have no competitors, and Eataly is growing in power law.
Is anyone able to predict when they will dive into another ocean?