Many architects imagine: the environment plays an important role in determining the behaviour and personality of an individual. Freud was interested in explaining the relationship between the environment and the individual. By saying, "We are just actors of the drama that works in our brains, our desires drive us and our consciences attract us."
Childhood is considered important in shaping the behaviour and personality of a person, and negative and positive experiences at this stage control an area of his thinking, behaviour and the degree of his understanding of what is around him and until the end of his life, In contrast to the influencing role of genetics on some behaviours when activating environmental influences for humans.
With the benefit of Freud's psychoanalysis, the personality of an architectural product can be defined through three cognitive levels:
1. The level of reality, and its correspondence with the feeling of production and its perception. This enhances the product’s strength and seeks to achieve a balance in the product’s presence with its environment. Besides respecting the customs and traditions, and adhering to the values of his community.
2.The level of the form, and the dynamic energy in it, produces energy that affects the human being to achieve comfort and pleasure without affecting the customs and traditions because it is related to his own experience of a specific world in which he lives.
3.The level of ideals and ethics, from which the product is inspired, in order to organize his work, behaviour and conscience as it is an example from outside the human mind.
text from: Book هكذا قرأت العمارة/ مقدمة في قراءة العمارة So I /Read Archite...
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