yes

yes

Please see the article with the same title (with your question) by Scott Clifton available at: http://www.scottwclifton.com/marketing-philosophy-is-the-start-toward-business-magic/

Yes, marketing philosophy is the starting for business magic. In order to start a business, a product or products need to be identified for production. For this certain strategies have to be framed and certain guidelines has to formed to go ahead. If a certain product has to be highlighted and should go as near to the people as possible, marketing philosophy has to be adopted like giving offers, campaigns, free to some people for promotion, fixing stalls as near to the public etc.

In the current economy balancing long -term needs of the customer with the short-term or innate/expressed needs is important for society and therefore business. The term 'customer-orientation' is evolving and listening to the customer is important for long-term success. At the same time sustainability is also an important goal.

In modern conditions the marketing strategy becomes an integral part of competitive strategy in the market, the relational marketing allowing to raise the level of trust between the producer and the consumer intensively develops,to expand borders of the markets as a whole, to involve indirectly consumers in process of production of goods and services, to form partnership

Yes. Marketing has evolved over the years. through transformative marketing small applications like whats-app telecom companies lost more than 400 Billion US Dollars.

Article Impact of Over-the-Top (OTT) Services on the Telecom Compani...

The philosophy of Marketing is to satisfy real needs of the consumer (therefore, without use of legal impositions nor of monopolies) in conditions of competition. Not easy.

http://www.scottwclifton.com/marketing-philosophy-is-the-start-toward-business-magic/

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