There is a correlation between AudioSlides and article usage, with articles that have accompanying AudioSlides presentations being read more. While it’s difficult to show the direct effect of the AudioSlides on usage, articles with AudioSlides typically have substantially more downloads and views than similar articles without AudioSlides – as many as 50% more! We observed that this increase in usage is particularly strong when authors actively use their AudioSlides presentations to promote their work on other websites or social media. The effort can really pay off!