Dear Fauzan Azmi,

The issue of social media is one of the most developmental fields of new online media and it is perfect for research.

Below are some interesting topics for research in the field of social media portals:

Currently, dynamic development of social media portals on the Internet is being implemented.

For young people using smartphones, social media portals are one of the main sources of information.

Probably the next stage in the development of social media portals will be the implementation of artificial intelligence to these portals and to search engines and the creation of applications of the type of interactive advisors on individual Internet information pages.

How can this development affect education and pedagogy in the future?

Apparently, internet technology companies managing the largest social media portals, such as Facebook, Tweeter, Google+, LinkedIn, Snapchat, Instagram, Pinterest, etc. plan to undertake research and implementation work or implement these works to implement specific technologies of artificial intelligence to social media portals. Does any of you conduct research in this area? I invite you to the discussion.

What social negative and positive aspects can be given to the use of social media on smartphones by young people? Which social aspects prevail? Is the use of classical research methods adequate in the assessment of this problem, or should new research methods be adapted to new media? If the youth devotes more than for example one hour a day to browsing social media portals, are there no negative aspects that may disturb social development and sociological, educational and psychological factors? Are there adequate development of new media developed - new research methods that would objectively examine the above issues objectively? On the basis of these studies, one could define a framework for the safe use of social media portals in terms of posted posts, comments and news and, for example, in terms of time spent on the use of these media on a daily basis.

Please, answer, comments. I invite you to the discussion.

Can internet marketing on social media portals support the raising of capital for innovative start-ups through crowdfunding?

Does any of you know examples of innovative start-ups, which were created according to the following formula: Financial capital was obtained through crowdfunding and the process of advertising, informing about this form of fundraising was supported by an advertising campaign promoted on social media portals. Can any of you give an example of such a start-up, which in this way gained funding? Does any of you research the development of innovative start-ups, which raised capital for starting a business through crowdfunding or in another form new social sources of external financing?

Please, answer, comments. I invite you to the discussion.

I believe that efficiently conducted marketing online campaigns in social media can already increase the insensitivity of new online media, including social media to traditional communication channels. Effective marketing campaigns on social media before political elections may already have more than 50 percent share. How big it will be depends on the technological possibilities in the field of new online media for a specific electoral staff that is active during the election campaign.

Please, answer, comments. I invite you to the discussion.

The future of marketing development in social media

Marketing in social media is still a very developing field in the field of marketing techniques used on the Internet. On the one hand, some of the largest online technology companies have built their business concept on social media marketing or are entering this field. On the other hand, there are startups of technology companies acquiring data from the Internet and processing information in Big Data database systems for the purpose of providing information services to other entities as support for strategic and operational management, including planning advertising campaigns. Therefore, the question arises: What tools for social media marketing will be developed in the future?

Please, answer, comments. I invite you to the discussion.

Can new online media help in the development of research conducted by international research teams?

In my opinion, the research project can be implemented on an international and organizationalally virtual basis. Information exchange and coordination of necessary activities can be carried out remotely through new online media. The necessary research can also be supported by new online media, including social media. Coarz more often also collecting data for research, conducting surveys is carried out by forms suspended on the Internet. Therefore, I believe that all research projects can be planned and conducted on an international basis and in the form of remote new internet media.

Please, answer, comments. I invite you to the discussion.

For which types of products or services advertising on social media portals is the most effective?

Some types of products and services are promoted in advertising campaigns in various types of media.

Some are advertised mainly in traditional media and others, or mainly in new online media.

Considering the dynamic development of internet marketing, the question arises whether there are already specific types of products or services that are mainly advertised in new online media?

One of the dynamically developing types of internet portals providing specific information services are social media portals, ie YouTube, Facebook, Tweeter, LinkedIn, Instagram, Google+, Pinterest, Snapchat and others.

In view of the above, the current question is: For what types of products or services advertising on social media portals is the most effective?

Please, answer, comments. I invite you to the discussion.

What types of products or services are already advertised in your countries in new online media, including on social networking websites?

The market of information and marketing services on the Internet is developing dynamically.

First of all, large technology companies, owners of information portals and social media prevailing on these Internet markets based their business concepts on the provision of information and advertising services through the websites of their online portals.

However, it is still possible to analyze the division of marketing instruments into traditional ones and implemented in new online media in correlation with specific types of advertising in particular types of media for products and services.

In view of the above, the current question is: What types of products or services are already advertised in your countries in new online media, including on social networking websites?

Please, answer, comments. I invite you to the discussion.

Is the provision of information services on the Internet for free the main factor in the dynamic development of new online media?

Many technology companies that run online portals providing specific information services have developed their business model based on the provision of certain free information services.

Therefore, since the late 90s of the twentieth century, the segment of new online media has been dynamically developing.

In a situation when the developing internet technology company will acquire a significant part of the new media market, then in its business model it activates the development of commercial information and advertising services.

Online large companies that run dominant in this segment of new media social media portals usually achieve good financial results in recent years on the basis of commercially run advertising services.

The advertising market on social media portals is growing dynamically.

Some types of products or services are advertised among others on the websites of new online media, including social media portals.

On social media portals in recent years more and more often advertising campaigns are conducted in such a way that advertising spots look not like ads only as interviews, presentations, movie columns, etc.

Social media portals are perfect for the development of online viral marketing.

This type of advertising campaign does not have to consume a high budget and at the same time it can be effective if certain marketing innovations are used in a specific advertising movie broadcast eg on the YouTube portal.

In connection with the above, one of the dynamically developing types of internet portals providing specific information and advertising services are social media portals, ie YouTube, Facebook, Tweeter, LinkedIn, Instagram, Google+, Pinterest, Snapchat and others.

However, despite the development of commercial advertising services, however, a significant part of information services is provided free of charge.

Therefore, the current question is: Is the provision of information services on the Internet for free the main factor in the dynamic development of new online media?

Please, answer, comments. I invite you to the discussion.

Does the development of social media portals strengthen the development of civil societies?

I believe that the development of social media portals may contribute to many positive social aspects in, for example, the dissemination of information about socially important social problems as a new form of social campaigns carried out through viral marketing with the key participation of Internet users.

In addition, social media perfectly fit in, correlate with the development of the information society. In addition, social media portals support:

- development of participative, civic society,

- dissemination of consumer information, i.e. strengthen highly competitive market structures by enabling consumers to quickly and cheaply share experience with using newly purchased products and services,

- development of spontaneously organized movements and social enterprises,

- creating informal organizations referring to clusters, associations, associations for various social campaigns created and run by users of social media portals, i.e. non-formalized organizations with a flattened organizational structure.

In line with the above, the development of social media portals generates new, large opportunities for the development of information society, civic society, well-informed consumers and informed, socially organized citizens. In this regard, social media portals generate great potential for the development of civic society, so much potential that even governments of some countries are afraid of it and try to impose censorship on certain content on the Internet. Writing this previous sentence, I am referring only to countries with political systems organized as specific forms of dictatorship and full media control, but also some countries considered free in terms of freedom of speech, freedom of the media, etc.

In view of the above, the current questions is: Does the development of social media portals strengthen the development of civic societies?

Please, answer, comments. I invite you to the discussion.

Following the answer to learn

Is online viral marketing the main determinant of the dynamic development of social media portals?

Internet technology companies that created and developed social media portals have built their business model on specific forms of online marketing.

One of these forms is online viral marketing. In this form of marketing there is still a lot of potential.

However, in the future, the rate of dynamic development of these portals based on marketing activities may significantly decrease.

As a result, the companies that run these portals expand the offer of their information and marketing services.

One of the forms of expanding the activities of these technology companies is, for example, the development of additional services and development towards fin tech.

In view of the above, the current question is: Is online viral marketing the main determinant of the dynamic development of social media portals?

Please, answer, comments. I invite you to the discussion.

In my opinion, digital marketing is currently developing faster compared to classic marketing. This is related to the development of new online media. In these new media, social media portals in which new marketing techniques have been developed have developed particularly dynamically in recent years. New types of spots, banners and advertising films are created primarily for the needs of their broadcasting on social media portals. In these new online media, in such social media portals as: YouTube, Facebook, Tweeter, LinkedIn, Instagram, Google+, Pinterest, Snapchat and others, these advertising campaigns are developing particularly quickly, which are based on a viral marketin in which they engage socially users of these portals themselves. This type of advertising campaign does not have to be high-budget while being very effective. The combination in an advertising campaign conducted on social media portals and based on viral marketing - low budget and high efficiency - can be achieved in the situation of creating innovative spots, banners and advertising films. These innovations include those that are actually advertising films, despite the fact that they are made in such a way that the users watching them think that they are not just advertisements, news, information films, interviews, presentations, etc., which are supposedly advertised are not. However, in the field of classic advertising instruments, i.e. those that operate outside of the Internet, in the recent years there have been comparatively many new marketing techniques in the field of digital marketing.

In view of the above, the current question is: What are the main determinants of the faster development of digital marketing techniques used on social media portals compared to classic marketing?

Please, answer, comments. I invite you to the discussion.

What is the legitimacy of conducting social research on the effects of smartphone use by young people to communicate via social media portals?

Social effects of young people using social media on smartphones are currently an important topic of research. It is not easy to research a topic that has been developing for several years and is still developing. Social media has dominated the online communication of young people. The social behavior of young people has changed. Added to this are health issues. It has already been shown that due to the use of smarfons, the degree of deterioration of young people has significantly increased. However, worsening eyesight, emerging vision defects in many young people using smarfons are not potentially the only negative aspects. The research conducted on this issue shows that there are various social effects of using young people from social media portals in smartphones. Unfortunately, there are also more and more research on negative aspects of social use by young people from social media portals in smartphones. Research on the social effects of young people using smartphones to communicate via social media portals should be conducted. First of all, we do not know the potential effects of changes in the social behavior of citizens, which may have a psychological basis. These studies should also answer the question: whether dynamic technological progress in the field of communication techniques can significantly modify the social behavior of citizens and what the significance of changes in psychosocial behavior regarding entire societies may have. Young people using social media portals in smartphones point to many positive aspects, but these are basically only facilitations in terms of communication and obtaining information. However, negative social aspects are not perceived by young people using social media portals in smarfons. Research is already being carried out in some research centers in the field of sociology, but we will have to wait for full confirmation of the research. In addition, these studies will be continued in the following years because the technology of online social media portals and also in the field of communication techniques and devices, including smarfonów is still developing and now it is difficult to determine in which direction this progress is going, what new categories of risks will appear in relation to with this progress.

I invite you to the discussion

What information about users of social media websites have technology companies that run these social media portals?

Online technology companies that run social media portals such as Facebook, YouTube, WhatsApp, Tweeter, LinkedIn, Instagram, Google+, Snapchat, etc. collect large amounts of data about Internet users from various websites, including mainly users of these social media portals.

Google Group collects this type of information about Internet users based on the Google web search service and other shared information services, including Google Drive, Gmail, etc.

Information on Internet users is collected, among others, by the so-called cookies installed in Internet browsers.

In addition, large Internet technology companies have the ability to combine information downloaded from various Internet sources, from various information services into one avatar, which is an electronic equivalent of a given Internet user and is built from Big Data database systems.

For the needs of these considerations, the issue of the security of classified data stored in Big Data database systems run by internet technology companies managing social media portals should be added.

There have been frequent thefts made by cybercriminals who, from these Big Data systems, stole classified and sensitive information about hundreds of thousands or millions of users of particular social media portals.

The development of social media portals therefore generates an increased risk of theft of data on users of social media portals.

On the other hand, technological internet companies such as Google, Facebook, etc. have the ability to obtain classified, sensitive and personal information from the Internet about the users of websites, including search engines and social media portals, who use these information services.

These companies in their Big Data database systems are gradually expanding the scope of data related to Internet users and are constantly expanding the avatars mentioned above, ie electronic equivalents of individual Internet users.

Therefore, the colloquial wording was created: "If you are not on the Internet, you do not exist."

There is one more issue, namely the above-mentioned activity of internet technology companies expanding their information resources Big Data and orz contained in these resources avatars of individual Internet users, how does this correlate with the legal protection of personal data in individual countries?

In view of the above, I am asking you to answer the following question:

Does anyone of you research the scope of information from which are built avatars of individual users of social media portals, which are created and developed in Big Data database systems managed by online technology companies running these social media portals?

Please, answer, comments. I invite you to the discussion.

Why do financial institutions in some countries verify the potential borrowers in the information resources of social media websites with impunity?

Many business companies in internet marketing collect and analyze comments, posts, entries, etc. from social media portals.

It is also done by some financial institutions, banks acquiring additional information about potential borrowers and insurance companies against possible conclusion of insurance contract. Commercially operating companies and financial institutions operate in this area on the border of the law on the protection of personal data.

Until this type of acquisition of information about potential customers is legally regulated, then commercially operating companies and financial institutions will conduct such activity. In addition, the issue of the security of this type of data about users of social media portals is of particular importance, as there have been effective cybercriminal attacks that resulted in the theft of personal data of users of social media portals.

I invite you to the discussion

How to build a system of ethical use of information obtained from comments on social media portals?

More and more technology and marketing companies acquire information from entries, posts, comments posted by Internet users, including users of social media portals.

The information collected from these sources from these websites is aggregated in Big Data database systems and processed mainly for the purpose of their use in the marketing activity of a given technology company or for the needs of other companies that are its clients.

In the context of the information downloaded in this way and their use for commercial purposes, a question arises regarding the ethics of this activity.

In my opinion to ethically use the discussions, content of entries, posts posted on social media portals, it is necessary to obtain and process this scientific data using the principle of anonymity of aggregation and data processing for the needs of research, use an objective research approach, comply with applicable ethics standards of research and in accordance with applicable law.

In view of the above, I am asking you: How to build a system of ethical use of information obtained from comments on social media portals?

Please reply. I invite you to the discussion

Does anyone from you research the issue of information security posted on social media portals?

Unfortunately, despite the assurances of companies that run social media portals, the information contained on these websites is not always fully secured against the activities of cybercriminals.

In addition, the issue of downloading data from social media portals by large companies to Big Data database systems should be added in order to process them for marketing purposes.

The issue of privacy in social media is very important and is related to the security of personal information. Privacy is at risk in terms of information posted on social media portals.

Please reply. I invite you to the discussion

How do social media portals help pupils and students in education?

Pupils and students use social media portals to exchange information useful for education. In addition, Facebook and students create group profiles where they put together teaching materials. In addition, they create questionnaire forms for the purposes of surveys, the results of which are used for written diploma and final papers.

Therefore, I am asking you with the following query: How do social media portals help pupils and students in education?

Please, answer, comments. I invite you to the discussion.

How can the use of social media portals change people's social behavior, what new opportunities and what new risks it generates?

Social media can affect the personal lives of individual people. The sociological behavior of people is changing. Some people exchange traditional contacts with other people for contacts via social media portals. It changes the sociology of people's behavior, it affects sociological behavior, it generates new types of problems that also affect behavioral economics and the behavior of entire communities. In addition, there is the issue of the risk of losing personal data that may be stolen from social media portals. This risk also shapes the potential discomfort of using social media portals, if it turns out that some part of personal data has been mistakenly made public or stolen by cybercriminals. Unfortunately, despite the assurances of companies that run social media portals, information on these websites is not always fully secured and can be stolen by cybercriminals. In addition, the issue of downloading data from social media portals by large companies to Big Data database systems should be added in order to process them for marketing purposes. The issue of privacy in social media is very important and is related to the security of personal information. Privacy is at risk in terms of information posted on social media portals.

Please, answer, comments. I invite you to the discussion.

The problems of the analysis of information contained on social media portals for marketing purposes are described in the publication:

https://www.researchgate.net/publication/322241537_THE_QUESTION_OF_THE_SECURITY_OF_FACILITATING_COLLECTING_AND_PROCESSING_INFORMATION_IN_DATA_BASES_OF_SOCIAL_NETWORKING

I invite you to discussion and cooperation. Greetings