I am looking for set of (universal) criteria to evaluate innovative ideas in early stages of NPD. I am aware of some methods based on subjective or objective criteria for ideas evaluation – such as NUF test (New, Useful, Feasible), COCD box (Feasibility, Originality), Negative selection (Yes, Maybe, No), Ferioli framework (Novelty, Feasibility, Strategy, Social acceptability, Comprehensibility) and others.

Do you know other criteria? (please add reference if possible)

Thanks for your replies

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