Initially, I aim to identify any local discourse on sex work – in particular MSM / gay centred. From this I aim to find out how the discourse or lack thereof directly effects the lives of local male sex workers.
I still think the analytical chapters in Fairclough 1989 and Fowler 1991 are the best "guides" to doing CDA. You have to update the theory a bit of course, but they offer a good set of language-tool to help you identify what the discourse is doing.
The classics:
Fairclough, N. (1989). Language and Power. London: Longman.
Fowler, R. (1991). Language in the News: Discourse and ideology in the press. London: Routledge and Kegan Paul.
and
Fairclough, N. (2007). Analysing Discourse: Textual analysis for social research. London: Routledge.
Richardson, J. E. (2006). Analysing Newspapers: An Approach from Critical Discourse Analysis. Basingstoke: Palgrave Macmillan.
A question back, though, if I may: "directly effects"? I think CDA would avoid asking the question like this. There is a lovely paper on how homeless people "use", "engage with", "are subjectified by" and "represent and characterize themselves" in light of the media discourse around them.
Hodgetts, D., Hodgetts, A., & Radley, A. (2006). Life in the Shadow of the Media: Imaging Street Homelessness. European Journal of Cultural Studies, 9(4), 497-516.
Thanks so much for both of your suggestions! Re: the "directly effects" - definitely a spelling mistake - should have been affects...
I appreciate you keeping on my toes, Felicitas - frankly a poignant oversight on my part.
I'll need to find a word that represents the dialectical relationship between the individual and the media discourses.... Perhaps: "From this I aim to learn how the discourse, or lack thereof, intersects the everyday lives of local male sex workers."
"Critical Discourse Analysis: History, Agenda, Theory, and Methodology", by Ruth Wodak and Michael Meyer (2008); Fairclough (1989) and Fowler (1991)--I agree