Both markets have their indigenous characteristics as far as their socio-cultural fabric is concerned, however, on economic front they are chasing for the same position. For a marketer the vital element is DEMAND which is there in both market despite several odds.

Well Malika if you are talking about Nokia's latest Lumia series I doubt Nokia has earned or will earn any considerable success in Pakistan and I guess same would be the case with other two countries you mentioned. The reason for this lackluster reception would not be the cost of the devices it would rather be Nokia's bad strategy of associating with Windows Mobile ignoring Android. Our smartphone market is predominantly Android plus a little share of iOS. Windows Mobile has no place here therefore Nokia has almost no chance to make any mark here.

I appreciate the opinion of Mr. Arun Deshmukh, however, it is felt that even there is a demand, how many can afford it. In the former case, the affordability ratio will be much higher, but then the population factor in the second case will definitely outweigh the former. So the density of demand will be much higher in the former market as compared to the latter.

Well done Sir Rupesh, i agree..

Also Gratitude to Mr. Arun Deshmukh , Rauf Azam & Rupesh Bhagat for ur commendable analysis which helped me to getting my point.

Indeed, there are many factors to create a Demand…but we can never ignore affordability ratio as the basic element in the Market Place. So, if analysis in light of this aspect 1st , we can say that demand will be higher in developed countries (America and Japan) than developing countries (Pak, Ind & Bangladesh).

Yeah, u r right.

Indeed,It’s really interesting.

Thanks Sir (John Cicala) 4 ur kind analysis.

John that might have been a game changing pitch for Nokia "a camera that has a phone". Nokia must have given it a try.