Hi I am looking for a questionaire which involves questions on marketing strategy based on product, price, place, promotion. Help will be appreciated if anybody came accross such questionaire please refer.
Regards,
Sid
@Sidra You'll find questionnaire items for 4Ps of marketing mix on page 58 of the attached file below.
Good initiative Sidra Anjum and Imran Anwar
Technically, you cannot use the "4P's" and "Marketing Strategy" inter-changeably. 4P's are tactics, marketing strategy relates to "Segmentation, Targeting and Positioning."
Dear Sir...
I presented a scientific article at the conference of Diyala University. My article included a study on marketing strategy for marketing innovation. The questionnaire I have is in Arabic. If it is important, you can contact me via e-mail