One Week Workshop on Advanced Research Analysis Tools and Techniques Being Organised by Department of Commerce (SAP, DRS-III), University of Jammu, Jammu (J&K)
Research provides new domain of knowledge, new theories and laws, solution to a problem and open new areas of thought. Further, it has the potential to question and analyse the existing theories in accordance to the present circumstances. Research involves answering unanswered questions or exploring something which currently does not exist (Goddard & Melville, 2004). Hence, it is important for educational/ professional academicians and scholars to be acquainted higher order research techniques. In the recent past, many new dimensions of research have emerged catering to the vast changes taking place in the present day social situation. The quality of research depends on the understanding of the research problem, the attendant research methodology and the appropriate tools used for the analysis. This one week workshop will focus on qualitative research techniques, experimental research design and partial least squares structural equation modelling (PLS-SEM).