Are there any well-developed and validated measures (5 Scale) or frameworks currently available for assessing the use of artificial intelligence in the field of entrepreneurship?
Unfortunately, I am not yet familiar with a scale, but perhaps this framework will help you to develop one:Article What is Artificial Entrepreneurship? The Influence of AI for...
Measuring AI use or usage in the field of entrepreneurship is a growing research and business interest, as AI adoption can significantly impact innovation, decision-making, and startup growth. Here's how AI usage can be measured, evaluated, and analyzed in entrepreneurial contexts:
📊 1. Measurement Dimensions of AI Use in Entrepreneurship
A. Adoption Rate
What to measure: Percentage of startups or SMEs using AI in operations, products, or services.
How: Surveys, interviews, industry reports (e.g., from OECD, McKinsey), or startup databases like Crunchbase.
B. Functional Use-Cases
Areas where AI is used: Marketing & Customer Insights Product Development (e.g., chatbots, recommender systems) Financial Modeling / Forecasting Operations / Supply Chain Optimization Predictive Analytics
Measurement Tool: A usage matrix mapping AI functions to business processes.
C. Intensity of Use
What to measure: Frequency, depth, and integration level of AI tools in business workflows.
Metrics: % of decisions influenced by AI Number of AI systems integrated AI-driven revenue contribution
D. Investment in AI
What to measure: Entrepreneurial spending on AI tools, R&D, and talent.
Indicators: AI budget as a % of total IT spending Number of AI-focused hires Funding rounds for AI-based startups
E. Innovation Output
AI as a driver of entrepreneurial innovation: Number of new products/services built with AI Patents or publications involving AI AI-enabled business model innovations
🧪 2. Empirical Methods to Measure AI Use
Surveys & Questionnaires
Design instruments asking entrepreneurs: Which AI tools they use (e.g., ChatGPT, TensorFlow, IBM Watson) For what purpose, how often, and how integrated Their perceived value and challenges
Case Studies & Interviews
Deep-dive into how specific startups or founders use AI
Explore strategic vs. operational adoption
Data Analytics on Startups
Analyze public datasets (e.g., Crunchbase, AngelList): Keywords in product descriptions ("AI", "machine learning") AI-relevant job postings AI category tags
AI Readiness & Maturity Models
Adapt frameworks like the AI Maturity Model (used in large firms) to startup scale: Level 0: No AI use Level 1: Basic experimentation Level 2: Tactical integration Level 3: Strategic AI-driven business
📈 3. Example KPIs to Track AI Usage in Startups
KPIDescriptionAI Utilization Rate% of business functions enhanced by AIAI ROIReturn on investment from AI tools/projectsTime-to-Market Reduction% decrease in development time using AICustomer Engagement MetricsImproved through AI personalizationData-to-Insight Conversion RateSpeed and quality of analytics from AI tools
📚 4. Research & Policy Use
Governments and policy analysts use AI usage metrics to: Assess tech readiness in the SME sector Design AI adoption incentives Monitor ethical & responsible AI use
🧠 Bonus: Emerging Trends
Low-code/no-code AI tools are increasing AI accessibility for entrepreneurs.
AI-powered solopreneurs using tools like ChatGPT, DALL·E, and Midjourney to build startups alone.
AI-as-a-cofounder is becoming a real discussion in tech entrepreneurship.