Mohammad Kamrul Ahsan

3 Questions 2 Answers 0 Followers

Questions related from Mohammad Kamrul Ahsan

What kind of customer loyalty programs taken by supermarkets entrepreneurs to increase hedonic gratification to make their customers loyal?

I am doing a research on effectiveness of customer loyalty programs of supermarkets through hedonic gratification. Here hedonistic gratification is independent variable and customer loyally is...

18 February 2022 5,928 2 View

Does Beta Value Coefficient of IV that found out after conducting the Bootstrapping in Structural Model in AMOS Software portrait the influence on DV?

Does Beta Value Coefficient of independent variables which been found out after conducting the Bootstrapping in Structural Model in AMOS Software portrait the influence on Dependent Variable and...

19 January 2022 6,026 2 View

I am trying to measure the effectiveness of customer loyalty programs using EFA and AMOS. Does anyone can suggest me how to do that?

Data collected using Likert Scale and collecting insights from Experts, entrepreneurs and customers

19 January 2022 2,245 3 View