Really an interesting question. I use Schwartz methodology for scenario planning and the only thing I can tell you is that you may find multinational companies using his method in his book "the art of the long view". In general, this kind of thinking is linked to certain industries, like banking and energy.
Thank you Gustavo, I agree that the list of firms using scenario planning is quite long, we are currently going one step further and ask which firms have a comprehensive and established Strategic Foresight practices. The list currently gets clearly much longer than the documented cases, we shared. Looking forward to see how many more we will discover. I will keep you posted.
You can contact directly Dr. Alexander Sokolov ([email protected]) -- his research institute has produced a dozen of technology roadmaps for foresight in the largest Russian state-owned corporations.
Dear René, here I have a exemple of foresight at EDF about nuclear issue and an article in french with Régine Monti There will be soon more recent works for the TFSC special issue "foresight and knowledge management" that I co-edit with Phillippe Durance and Régine Monti. This special issue will be published in 2018. Regards
Dear Jean-Philippe, thank you, great to see that the French School is still going strong. Looking forward to your Special Issue, Merci et a bientot, René
Dear all, I have now added the case studies also the Corporate Foresight Wikipedia page. Feel free to add other cases there directly: https://en.wikipedia.org/wiki/Corporate_foresight
The concept of "scenario planning" as used in Shell is cited by Peter Senge but as a way of creating new mental models ("The fifth discipline", a 90´s famous book). I thought because of that, that scenario planning methodologies had changed as a discipline, transforming themselves more in a group transformation thinking tool and less a strategic foresight tool as it originally was.
I can give you some authors on "scenario planning", at least the ones I´ve read. If you are french, Michel Godet works and writes on that, his approach is rather math oriented.
Concerning the more creative way "Shell approach", good readings are: Arie de Geus, Penti Malaska and Peter Schwartz. This last one has a book (the art of the long view), where he explains more or less clearly how to build a scenario.
If you want to read a good example of the scenarios ideas use, read "The Montfleur scenarios", an excelente exercise that showed how South Africa could get out of the apartheid problem. It´s a very good example of this tool.