I am looking forward for your valuable input wherein you could guide me with the prospects of research in the new media domain for a mass communication student.
Qualitatively (personal oral interview) and quantitatively (use written questionnaires) compare and contrast person/audience reactions to media stimuli (exposure to a show or message) - you then are comparing how persons might suppress their honest reaction in speaking (oral interview) or in reading/writing (written questionnaire). I found that persons tend to be honest in writing an answer though mask their honest opinion in face to face interviews, which is also an area of psychophysiology, measuring physical feedback such as EEG and body language, in cases of fear, trauma, or interrogating victims of cult brainwashing attempts or outright violence. Thus the advocacy of 'face to face' journalism can be critically tested since having a journalist who reminds a victim of an assailant might not effectively obtain the actual story as a written interview, or a telephone interview without seeing the face, can, if the voice is not a 'trigger'. For instance I grew up speaking Italian at home, by age five German, and as an Italian born U.S. citizen with a Jewish family name associate AmericanEnglish with horrid bullying and mobbing, especially if I ever complained to an 'American'', just the sound of Americans petrifies me, though in written English I legally fight through psychological warfare against their inbred violent psyches, though never verbally complain because they are pervasive scapegoaters and avoiders of responsibility. This is particularly so in cases of police, military, or Islamic State style veteran administration sponsored/coordinated violence when afterwards the officials have a 'psychologist' who resembles the abuser 'follow up' with oral 'treatment'. One case is the U.S. use of waterboarding by Jessen and Mitchell as CIA interrogators and then paying them off as psychologists for after internment 'follow ups. The research must have a positive outcome for your subjects, improving their self esteem and confidence, so they understand what their fears are and how to surmount, or take control, of their fear, if not avoiding the fear stimulus. This blends media with psychophysiology. https://www.khq.com/news/seven-men-behind-spokane-company-connected-to-cia-torture/article_0f4a1157-d92c-5932-8afc-94b2a489d219.html
Qualitatively (personal oral interview) and quantitatively (use written questionnaires) compare and contrast person/audience reactions to media stimuli (exposure to a show or message) - you then are comparing how persons might suppress their honest reaction in speaking (oral interview) or in reading/writing (written questionnaire). I found that persons tend to be honest in writing an answer though mask their honest opinion in face to face interviews, which is also an area of psychophysiology, measuring physical feedback such as EEG and body language, in cases of fear, trauma, or interrogating victims of cult brainwashing attempts or outright violence. Thus the advocacy of 'face to face' journalism can be critically tested since having a journalist who reminds a victim of an assailant might not effectively obtain the actual story as a written interview, or a telephone interview without seeing the face, can, if the voice is not a 'trigger'. For instance I grew up speaking Italian at home, by age five German, and as an Italian born U.S. citizen with a Jewish family name associate AmericanEnglish with horrid bullying and mobbing, especially if I ever complained to an 'American'', just the sound of Americans petrifies me, though in written English I legally fight through psychological warfare against their inbred violent psyches, though never verbally complain because they are pervasive scapegoaters and avoiders of responsibility. This is particularly so in cases of police, military, or Islamic State style veteran administration sponsored/coordinated violence when afterwards the officials have a 'psychologist' who resembles the abuser 'follow up' with oral 'treatment'. One case is the U.S. use of waterboarding by Jessen and Mitchell as CIA interrogators and then paying them off as psychologists for after internment 'follow ups. The research must have a positive outcome for your subjects, improving their self esteem and confidence, so they understand what their fears are and how to surmount, or take control, of their fear, if not avoiding the fear stimulus. This blends media with psychophysiology. https://www.khq.com/news/seven-men-behind-spokane-company-connected-to-cia-torture/article_0f4a1157-d92c-5932-8afc-94b2a489d219.html
How will education change in the future due to the development of smart social media portals?
Currently, dynamic development of social media portals on the Internet is being implemented.
For young people using smartphones, social media portals are one of the main sources of information.
Probably the next stage in the development of social media portals will be the implementation of artificial intelligence to these portals and to search engines and the creation of applications of the type of interactive advisors on individual Internet information pages.
How can this development affect education and pedagogy in the future?
How will information services of social media portals change in the future when artificial intelligence is implemented?
Apparently, internet technology companies managing the largest social media portals, such as Facebook, Tweeter, Google+, LinkedIn, Snapchat, Instagram, Pinterest, etc. plan to undertake research and implementation work or implement these works to implement specific technologies of artificial intelligence to social media portals. Does any of you conduct research in this area? I invite you to the discussion.
Analysis of the social consequences of the use of social media on smartphones by young people?
What social negative and positive aspects can be given to the use of social media on smartphones by young people? Which social aspects prevail? Is the use of classical research methods adequate in the assessment of this problem, or should new research methods be adapted to new media? If the youth devotes more than for example one hour a day to browsing social media portals, are there no negative aspects that may disturb social development and sociological, educational and psychological factors? Are there adequate development of new media developed - new research methods that would objectively examine the above issues objectively? On the basis of these studies, one could define a framework for the safe use of social media portals in terms of posted posts, comments and news and, for example, in terms of time spent on the use of these media on a daily basis.
Please, answer, comments. I invite you to the discussion.
Are commercial banks already introducing sentiment analysis conducted on Big Data data collected from social media portals to the standard of customer verification procedures?
Financial institutions are already introducing an analysis of sentiment carried out on Big Data data collected from social media portals to customer verification procedures
Inclusion of the sentiment analysis conducted on Big Data collected from social media portals could be an important additional information on the economic and financial situation of the potential client. This type of information can be a significant additional factor of full verification, eg creditworthiness of a potential borrower. I know that some service companies, marketing companies, insurance companies and banks include the sentiment analysis carried out on data collected in Big Data database systems collected from social media portals for verification of potential customers. But is it already becoming a standard or is it only at the design stage for now?
Please, answer, comments. I invite you to the discussion.
Can internet marketing on social media portals support the raising of capital for innovative start-ups through crowdfunding?
Does any of you know examples of innovative start-ups, which were created according to the following formula: Financial capital was obtained through crowdfunding and the process of advertising, informing about this form of fundraising was supported by an advertising campaign promoted on social media portals. Can any of you give an example of such a start-up, which in this way gained funding? Does any of you research the development of innovative start-ups, which raised capital for starting a business through crowdfunding or in another form new social sources of external financing?
Please, answer, comments. I invite you to the discussion.
What tools for social media marketing will be developed in the future?
The future of marketing development in social media
Marketing in social media is still a very developing field in the field of marketing techniques used on the Internet. On the one hand, some of the largest online technology companies have built their business concept on social media marketing or are entering this field. On the other hand, there are startups of technology companies acquiring data from the Internet and processing information in Big Data database systems for the purpose of providing information services to other entities as support for strategic and operational management, including planning advertising campaigns. Therefore, the question arises: What tools for social media marketing will be developed in the future?
Please, answer, comments. I invite you to the discussion.
Social media portals are at certain stages of education, in some education systems used in the education of students on specific issues and according to the age of students.
But do they really help in the process of education or are they only teaching pedagogical help without significant impact on learning outcomes?
Please, answer, comments. I invite you to the discussion.
Can new online media help in the development of research conducted by international research teams?
In my opinion, the research project can be implemented on an international and organizationalally virtual basis. Information exchange and coordination of necessary activities can be carried out remotely through new online media. The necessary research can also be supported by new online media, including social media. Coarz more often also collecting data for research, conducting surveys is carried out by forms suspended on the Internet. Therefore, I believe that all research projects can be planned and conducted on an international basis and in the form of remote new internet media.
Please, answer, comments. I invite you to the discussion.
For which types of products or services advertising on social media portals is the most effective?
Some types of products and services are promoted in advertising campaigns in various types of media.
Some are advertised mainly in traditional media and others, or mainly in new online media.
Considering the dynamic development of internet marketing, the question arises whether there are already specific types of products or services that are mainly advertised in new online media?
One of the dynamically developing types of internet portals providing specific information services are social media portals, ie YouTube, Facebook, Tweeter, LinkedIn, Instagram, Google+, Pinterest, Snapchat and others.
In view of the above, the current question is: For what types of products or services advertising on social media portals is the most effective?
Please, answer, comments. I invite you to the discussion.
What types of products or services are already advertised in your countries in new online media, including on social networking websites?
The market of information and marketing services on the Internet is developing dynamically.
First of all, large technology companies, owners of information portals and social media prevailing on these Internet markets based their business concepts on the provision of information and advertising services through the websites of their online portals.
However, it is still possible to analyze the division of marketing instruments into traditional ones and implemented in new online media in correlation with specific types of advertising in particular types of media for products and services.
In view of the above, the current question is: What types of products or services are already advertised in your countries in new online media, including on social networking websites?
Please, answer, comments. I invite you to the discussion.
Is the provision of information services on the Internet for free the main factor in the dynamic development of new online media?
Many technology companies that run online portals providing specific information services have developed their business model based on the provision of certain free information services.
Therefore, since the late 90s of the twentieth century, the segment of new online media has been dynamically developing.
In a situation when the developing internet technology company will acquire a significant part of the new media market, then in its business model it activates the development of commercial information and advertising services.
Online large companies that run dominant in this segment of new media social media portals usually achieve good financial results in recent years on the basis of commercially run advertising services.
The advertising market on social media portals is growing dynamically.
Some types of products or services are advertised among others on the websites of new online media, including social media portals.
On social media portals in recent years more and more often advertising campaigns are conducted in such a way that advertising spots look not like ads only as interviews, presentations, movie columns, etc.
Social media portals are perfect for the development of online viral marketing.
This type of advertising campaign does not have to consume a high budget and at the same time it can be effective if certain marketing innovations are used in a specific advertising movie broadcast eg on the YouTube portal.
In connection with the above, one of the dynamically developing types of internet portals providing specific information and advertising services are social media portals, ie YouTube, Facebook, Tweeter, LinkedIn, Instagram, Google+, Pinterest, Snapchat and others.
However, despite the development of commercial advertising services, however, a significant part of information services is provided free of charge.
Therefore, the current question is: Is the provision of information services on the Internet for free the main factor in the dynamic development of new online media?
Please, answer, comments. I invite you to the discussion.
Does the development of social media portals strengthen the development of civil societies?
I believe that the development of social media portals may contribute to many positive social aspects in, for example, the dissemination of information about socially important social problems as a new form of social campaigns carried out through viral marketing with the key participation of Internet users.
In addition, social media perfectly fit in, correlate with the development of the information society. In addition, social media portals support:
- development of participative, civic society,
- dissemination of consumer information, i.e. strengthen highly competitive market structures by enabling consumers to quickly and cheaply share experience with using newly purchased products and services,
- development of spontaneously organized movements and social enterprises,
- creating informal organizations referring to clusters, associations, associations for various social campaigns created and run by users of social media portals, i.e. non-formalized organizations with a flattened organizational structure.
In line with the above, the development of social media portals generates new, large opportunities for the development of information society, civic society, well-informed consumers and informed, socially organized citizens. In this regard, social media portals generate great potential for the development of civic society, so much potential that even governments of some countries are afraid of it and try to impose censorship on certain content on the Internet. Writing this previous sentence, I am referring only to countries with political systems organized as specific forms of dictatorship and full media control, but also some countries considered free in terms of freedom of speech, freedom of the media, etc.
In view of the above, the current questions is: Does the development of social media portals strengthen the development of civic societies?
Please, answer, comments. I invite you to the discussion.
Is online viral marketing the main determinant of the dynamic development of social media portals?
Internet technology companies that created and developed social media portals have built their business model on specific forms of online marketing.
One of these forms is online viral marketing. In this form of marketing there is still a lot of potential.
However, in the future, the rate of dynamic development of these portals based on marketing activities may significantly decrease.
As a result, the companies that run these portals expand the offer of their information and marketing services.
One of the forms of expanding the activities of these technology companies is, for example, the development of additional services and development towards fin tech.
In view of the above, the current question is: Is online viral marketing the main determinant of the dynamic development of social media portals?
Please, answer, comments. I invite you to the discussion.
What are the main determinants of the faster development of digital marketing techniques used on social media portals compared to classic marketing?
In my opinion, digital marketing is currently developing faster compared to classic marketing. This is related to the development of new online media. In these new media, social media portals in which new marketing techniques have been developed have developed particularly dynamically in recent years. New types of spots, banners and advertising films are created primarily for the needs of their broadcasting on social media portals. In these new online media, in such social media portals as: YouTube, Facebook, Tweeter, LinkedIn, Instagram, Google+, Pinterest, Snapchat and others, these advertising campaigns are developing particularly quickly, which are based on a viral marketin in which they engage socially users of these portals themselves. This type of advertising campaign does not have to be high-budget while being very effective. The combination in an advertising campaign conducted on social media portals and based on viral marketing - low budget and high efficiency - can be achieved in the situation of creating innovative spots, banners and advertising films. These innovations include those that are actually advertising films, despite the fact that they are made in such a way that the users watching them think that they are not just advertisements, news, information films, interviews, presentations, etc., which are supposedly advertised are not. However, in the field of classic advertising instruments, i.e. those that operate outside of the Internet, in the recent years there have been comparatively many new marketing techniques in the field of digital marketing.
In view of the above, the current question is: What are the main determinants of the faster development of digital marketing techniques used on social media portals compared to classic marketing?
Please, answer, comments. I invite you to the discussion.
Does the development of the Internet in your country increase the level of objectivity and independence of the media?
Traditional media in many countries is controlled by large media corporations and partly also by governments of individual countries.
In contrast, on the Internet, in addition to typical news portals, new media are developing, including social media portals and independent internet forums, where citizens unconnected with corporations and large media companies have the opportunity to publicly express themselves and make their views public.
In this way, the Internet enables the potential increase of the level of objectivity and independence of the media.
Thanks to this, the issue of information dissemination and exchange of views, debates with citizens can be of a more social, civic and objective nature.
In view of the above, I am asking you to answer the following question: Does the development of the Internet in your country increase the level of objectivity and independence of the media?
Please, answer, comments. I invite you to the discussion.
What is the legitimacy of conducting social research on the effects of smartphone use by young people to communicate via social media portals?
Social effects of young people using social media on smartphones are currently an important topic of research. It is not easy to research a topic that has been developing for several years and is still developing. Social media has dominated the online communication of young people. The social behavior of young people has changed. Added to this are health issues. It has already been shown that due to the use of smarfons, the degree of deterioration of young people has significantly increased. However, worsening eyesight, emerging vision defects in many young people using smarfons are not potentially the only negative aspects. The research conducted on this issue shows that there are various social effects of using young people from social media portals in smartphones. Unfortunately, there are also more and more research on negative aspects of social use by young people from social media portals in smartphones. Research on the social effects of young people using smartphones to communicate via social media portals should be conducted. First of all, we do not know the potential effects of changes in the social behavior of citizens, which may have a psychological basis. These studies should also answer the question: whether dynamic technological progress in the field of communication techniques can significantly modify the social behavior of citizens and what the significance of changes in psychosocial behavior regarding entire societies may have. Young people using social media portals in smartphones point to many positive aspects, but these are basically only facilitations in terms of communication and obtaining information. However, negative social aspects are not perceived by young people using social media portals in smarfons. Research is already being carried out in some research centers in the field of sociology, but we will have to wait for full confirmation of the research. In addition, these studies will be continued in the following years because the technology of online social media portals and also in the field of communication techniques and devices, including smarfonów is still developing and now it is difficult to determine in which direction this progress is going, what new categories of risks will appear in relation to with this progress.
What kind of research dominate in the analysis of data collected in Big Data database systems?
First of all, as part of the processing of information collected in the Big Data database systems, the sentiment analysis is used very frequently during analytical processes conducted for the needs of scientific research. Sentiment analysis allows you to get an answer to the question, what is, for example, recognizability, what is the awareness, opinion on a specific topic among users of specific Internet portals, websites containing comments from Internet users, and social media portals.
To what extent the Big Data data sentiment analysis from social media portals can be used in forecasting the company's development?
Large amounts of information downloaded from comments, entries, posts from social media portals are processed in Big Data database systems to determine, for example, consumers' awareness of the offer of products and services of specific companies. This type of information is of great importance for the planning of advertising campaigns informing about the mission, idea, product offer, and the usability features of the company's offer. This type of data may be important for forecasting the changing preferences of consumers regarding the offer of specific companies.
In view of the above, I am asking you: To what extent the Big Data data sentiment analysis from social media portals can be used in forecasting the company's development?
How can you use the data processing technologies in the cloud in Big Data database systems for the purpose of creating innovations?
If in many research works, for the purposes of conducted scientific research, the analysis of information collected in Big Data database systems is already used, more and more attempts will be made by various research centers to use data processing in the cloud data collected in Big Data database systems. The data mining technology, artificial intelligence, busieness intelligence and other advanced information and analytical technologies will also be added to this.
What instruments of modern education should be used in the context of the development of new online media?
Activating critical thinking of students and students is a particularly important determinant of effective education. Modern education instruments are important in this area, thanks to which analytical techniques, brainstorming, debates, discussions, etc. used in the education process of students and students are developed. These techniques should also develop creativity, innovation and teamwork.
In my opinion, activating critical thinking of students and students, developing the ability to discuss in debates, to develop creativity, innovation and teamwork of students and students perfectly correlates with the development of the concept of modern education 4.0.
At present, in the age of the technological revolution known as the 4.0 industry, new teaching concepts are being defined as education 4.0.
The technological revolution in recent years, known as Industry 4.0, is motivated by the development of the following factors:
Big Data database technologies, cloud computing, machine learning, Internet of Things, artificial intelligence.
In addition, in the knowledge-based economy, the important areas of knowledge and technologies that are developed are primarily the development of data processing analytics in Business Intelligence enterprises, the development of life science technologies, biotechnology, eco-innovation, energy, medical intelligence, etc.
On the basis of the development of the new technological solutions mentioned in recent years, the processes of innovatively organized analyzes of large information collections gathered in Big Data database systems dynamically develop.
Therefore, I am asking you the following questions:
Does the development of data processing technology in Big Data database systems and other technologies developed in the field of technological revolution Industry 4.0 generate the need to develop education 4.0?
How can you describe the correlation between the Industry 4.0 technological revolution and modern 4.0 education?
What instruments of modern education should be used in the context of the development of new online media?
Please, answer, comments. I invite you to the discussion.
We believe that the research material of a subject in the media is to prove the sincerity of people in answering questions or exchanging views via social media. We believe that they are more honest than real life because of the presence of barriers or the illusion of barriers that they believe protects them from people's knowledge of their truth