Hello! I am currently writing a paper concerning attitudes towards visiting behavior and due to a lack of research in said field, I will try to connect several factors to attitude. Some of those factors could be perceived risk, usefulness and helpfulness or credibility of online reviews or trust.

My question is therfore if anyone here knows a valid research finding that connects said factors with attitude (towards a behavior).

My idea now was to connect those factors to behavioral beliefs for it to fit the Theory of planned behavior. Do you think it is valid to say that perceived risk is a beahvioral belief?

Thanks so much for your help!