Please share your views on my hilarious cartoon book Strategic Humour : Democratizing Strategy . For details see : www.strategichumour.com
Strategy is one of the most widely mis-used and mis-understood terms in management. In earlier times, educated priests in India used Sanskrit language as the primary form of all literature. However, this meant that all the information was out of reach for majority of the Indians. Strategy holds a similar position in the literate world today. It is often related as something of interest to a limited few in the top management of organizations. It is often considered a serious and difficult concept.
The book has three objectives. First objective is to democratize strategy and align it to day-to-day concepts in a manner that it would allow a majority of us to relate with it. I sincerely believe this book will help to bring down strategy from Ivory Towers to common business executives. Second objective is to bring a fresh perspective to strategy using humour. Third objective is to increase the understanding of strategy among business executives.It captures complex concepts of strategy through associations with day-to-day concepts such as movies, sports, singers, jokes etc to add simplicity and humour to strategy. It has strategic insights but in a simple and humours way.
https://www.strategichumour.com
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