How to measure innovation and creativity in companies?

Admir Ibrahim Beganović @Admir-Beganovic

11 April 2017 11 4K Report

Greeting. How to measure innovation and creativity in companies? If companies do not performing same activity. I need a universal way.

Nuno Carvalho

You can use the diferent types of innovation (product, process, organizational or marketing) and for creativity you can use intellectual property rights (trademarks, copyright, patents...).

David Cashman

I'm not convinced creativity and innovation can be extrapolated to a single measurement. Creativity is such a complex and multifaceted process. As Cravalho points out, you can measure *outcomes*, but is this the result of creativity across the company or of a group of creatives amid non-creatives. I suggest some reading of Kaufmann's work might help you define precisely what you mean by creativity.

Zornitsa Yordanova

Dear Admir,

Look at the Company Innovative Leadership Model and its application. It is exactly what you are searching for.

Zornitsa

Article Measuring the Bulgarian IT Sector Innovations Capabilities T...

Article Company Innovative Leadership Model

Nuno Carvalho

I forgot to mention the percentage of innovative sales.

Admir Ibrahim Beganović

Thank you colleagues for your answers. I agree with you. I would separately examine innovation and creativity in the company. He observed this as two variables. I just need a dimension with which to measure it. Nino and Zornitsa thanks to these dimensions. What other dimensions to use in his research to measure these variables?

Iftekhar Ahmed

Measuring innovation is indeed a very difficult task to perform. Yet, there are some ways that people used to apply.

(i) Innovation Sales Rate: new products sales percentage can be one dimension.

(ii) Number of idea received from employees. American company gets 100 times less written ideas than the Japanese company (James Surowiecki, 2008 in the New Yorker).

http://www.sciencedirect.com/science/article/pii/S1809203916310749

https://mccim.nl/publications/how-to-measure-creativity.pdf

Celso Goncalves

Hello Admir.

Look at the Research Article:

The Relationship between Innovation and Business Performance - A Comparative Study between Manufacturing and Service Firms / Daniel Prajogo/ 2006/ Knowledge and Process Management, vol 13, n3 pp 218-225

Best Regards

Celso/Brazil

Igor Gurkov

Dear Amir,

With some energy and persistence, it is not difficult to observe and to measure innovations at firms' level. You can use a multi-dimensional measure of the area(s) and the degree of novelty of an innovation (see enclosed). Creativity is deviation from the existing practices, patterns and beliefs. Not always it leads to a successful innovation. You should measure separately the degree of deviation from the common practices, industry's patterns and the common beliefs. For the common beliefs, you can use de Wit. B., Meyer R. "Strategy Synthesis" (various editions) as a starting point.

Bests,

Igor

https://www.amazon.com/Strategy-Synthesis-Resolving-Paradoxes-Competitive/dp/1408018993

Article Innovation Processes in the Russian Manufacturing Subsidiari...

Asghar Afshar Jahanshahi

In order to measure innovation and creativity in organization, most of scholars using survey. Several established measurement scales are available in the current literature

Admir Ibrahim Beganović

Thank you all for your help. I hope to get another kind of advice to my research anything better. Thank you

Andrius Žilėnas

If You want to follow classical (Oslo) definition:

innovation=new solution (usually means "patent") & implementation

You should decide how to measure 1) "solution newness" and 2) scale of implementation.

IMHO best :

1) "scale for newness" is Level of invention - Wikipedia

2) "scale of implementation" should be reach (size of market acccepted solution) or financial impact (how more profit it gives)

Or You can use some of below listed ways (sorry for HTML format):

How To Measure Innovation (To Get Real Results) Co.Design

How Do I Measure “Innovation”! - Balanced Scorecard Institute

Innovation Metrics Measuring Innovation for Business Growth

Measuring Innovation - BearingPoint

How To Really Measure a Company's Innovation Prowess

How do you Measure Innovation Results and Outcomes Innovation ...

Can Innovation Actually Be Measured Fast Company

Why Measuring Innovation Matters - Forbes

How do you measure innovation - EY Performance

Innovation measuring it to manage it - Arthur D. Little

6 Ways To Measure Innovation Success That Every Company Should ...

What's the best way to measure innovation World Economic Forum

How to measure innovation (part one) Idea Drop Blog

How to measure innovation (part two) Setting innovation metrics

How to Measure Innovation in Your Business - Six Sigma Online

The Four Types of Innovation Metrics Imaginatik

A Metric for Measuring Innovation Inc.com

Taking the measure of your innovation performance - Bain & Company

4 Measuring Innovation Capturing Change in Science, Technology ...

Measuring Innovation A New Perspective - online version - OECD

Innovation Metrics and KPIs Are You Getting What You Pay For ...

How to Measure Innovations with KPIs BSC Designer

Measuring innovation in the public sector Abstract 1 ... - OECD.org