What are the applications of Industry 4.0/5.0 technologies, including Big Data Analytics and generative artificial intelligence to business entities to improve business entity management processes?

What are the applications of Industry 4.0/5.0 technologies, including Big Data Analytics, Data Science, multi-criteria simulation models, digital twins, additive manufacturing, Blockchain, smart technologies and also generative artificial intelligence to business entities in order to improve internal business intelligence information systems supporting the management processes of a company, enterprise, corporation or other type of business entity?

In recent years, there has been a growing scale of implementation of Industry 4.0/5.0 technologies, including Big Data Analytics, Data Science, multi-criteria simulation models, digital twins, additive manufacturing, Blockchain, smart technologies and also generative artificial intelligence to business entities in order to improve internal information systems of the Business Intelligence type supporting the management processes of a company, enterprise, corporation or other type of business entity. The Covid-19 pandemic has accelerated the processes of digitizing the economy. The importance and application of analytics conducted via the Internet and/or using data downloaded from the Internet is also growing. An example is sentiment analysis conducted on data downloaded from the Internet implemented on Big Data Analytics platforms being an additional research instrument of conducted market research, marketing research as an additional source of data for conducted Business Intelligence type analysis. This is particularly important because in recent years the importance of Internet marketing, including viral marketing, Real-Time marketing carried out on social media sites is increasing. Accordingly, in many industries and sectors of the economy, there is already an increase in the application of certain Industry 4.0 technologies, i.e., such as Big Data Analytics, Data Science, cloud computing, machine learning, personal and industrial Internet of Things, artificial intelligence, Business Intelligence, autonomous robots, horizontal and vertical data system integration, multi-criteria simulation models, additive manufacturing, Blockchain, cybersecurity instruments, Virtual and Augmented Reality and other advanced data processing technologies Data Mining. Besides, using Big Data Analytics, interesting research is being conducted in the field of the issue: Analysis of changes in the relationship of consumer behavior in the markets for goods and services caused by the impact of advertising campaigns conducted on the Internet, applying new Internet marketing tools used in new online media, including primarily social media. The growth of behavioral economics and finance, including the analysis of the determinants of media formation of consumer opinions on the recognition of the company's brand, product and service offerings, etc., through the growth of Internet information services, including social media portals. Currently, online viral marketing based on social media portals and customer data collected and processed in Big Data Analytics databases is developing rapidly. In recent years, new online marketing instruments have also been developed, applied mainly on social media portals and are also used by e-commerce companies. Internet technology companies and fintechs are also emerging, offering online information services to assist marketing management, including in planning advertising campaigns for products sold via the Internet. For this purpose, the aforementioned sentiment analyses are used to study the opinions of Internet users regarding the prevailing awareness, recognition, brand image, mission, offerings of certain companies. Sentiment analysis is carried out on large data sets taken from various websites, including millions of social media pages, collected in Big Data systems. The analytical data collected in this way is very helpful in the process of planning advertising campaigns carried out in new media, including social media sites. These campaigns advertise, among other things, products and services sold via the Internet, available in online stores. In view of the above, the development of e-commerce is mainly determined by technological advances in ICT information technology and advanced data processing technology Industry 4.0, as well as new technologies used in securing financial transactions carried out over the Internet, including transactions related to e-commerce, i.e. blockchain technology, for example. In my opinion, ongoing scientific research confirms the strong correlation occurring between the development of Big Data technologies, Data Science, Data Analytics and the efficiency of the use of knowledge resources. I believe that the development of Big Data technology and Data Science, Data Analytics and other ICT information technologies, multi-criteria technology, advanced processing of large sets of information, Industry 4.0 technology increases the efficiency of the use of knowledge resources, including in the field of economics, finance and organizational management. In recent years, ICT information technologies, Industry 4.0, etc., have been developing particularly rapidly and are being applied in knowledge-based economies. These technologies are being applied in scientific research and business applications in commercially operating enterprises and in financial and public institutions. In view of the growing importance of this issue in knowledge-based economies, it is important to analyze the correlation between the development of Big Data technologies and analytics of Data Science, Data Analytics, Business Intelligence and the efficiency of using knowledge resources to solve key problems of civilization development. Analytics based on Business Intelligence, in addition to Data Science, Big Data Analytics are increasingly being used in improving business management processes. The development of this analytics based on the implementation of ICT information technologies and Industry 4.0 into analytical processes has a great future in the years to come. In recent years, ICT information technologies, Industry 4.0, etc., have been developing particularly rapidly and are being applied in knowledge-based economies. In addition, the application of artificial intelligence technologies can increase the efficiency of the use of Big Data Analytics and other Industry 4.0/5.0 technologies, which are used to support business management processes.

I have described the issues of application of Big Data and Business Intelligence technologies in the context of enterprise risk management in the following article:

APPLICATION OF DATA BASE SYSTEMS BIG DATA AND BUSINESS INTELLIGENCE SOFTWARE IN INTEGRATED RISK MANAGEMENT IN ORGANIZATION

Article APPLICATION OF DATA BASE SYSTEMS BIG DATA AND BUSINESS INTEL...

In addition, I described the issues of opportunities and threats to the development of AI technology applications in my following article:

OPPORTUNITIES AND THREATS TO THE DEVELOPMENT OF ARTIFICIAL INTELLIGENCE APPLICATIONS AND THE NEED FOR NORMATIVE REGULATION OF THIS DEVELOPMENT

Article OPPORTUNITIES AND THREATS TO THE DEVELOPMENT OF ARTIFICIAL I...

In view of the above, I address the following question to the esteemed community of scientists and researchers:

What are the applications of Industry 4.0/5.0 technologies, including Big Data Analytics, Data Science, multi-criteria simulation models, digital twins, additive manufacturing, Blockchain, smart technologies and also generative artificial intelligence to business entities in order to improve internal business intelligence information systems supporting the management processes of a company, enterprise, corporation or other type of business entity?

What are the applications of Industry 4.0/5.0 technologies, including Big Data Analytics and generative artificial intelligence to business entities to improve business entity management processes?

How does Big Data Analytics and generative artificial intelligence support business entity management processes?

What do you think on this topic?

What is your opinion on this issue?

Please answer,

I invite everyone to join the discussion,

Thank you very much,

Best regards,

Dariusz Prokopowicz

The above text is entirely my own work written by me on the basis of my research.

In writing this text I did not use other sources or automatic text generation systems.

Copyright by Dariusz Prokopowicz