Many scientists suggest that a good way to analyze the level of innovation in action, generate innovation in financial institutions, eg in banks, is conducting surveys among managers and department directors, departments in these institutions.
How should such surveys be carried out? What method of surveys is the most effective? Do online questionnaire forms are an effective instrument for carrying out surveys?
What other research techniques can be used to investigate the level of innovation in operation, generate innovation in financial institutions?
Please reply
Best wishes
Dariusz Prokopowicz Just for your attention, innovation is not only about product, it is also about processes, soft structures and new way of doing things, so supporting your survey approach with some sort of ethnographic study (e.g. by closing watching day to day activities of institutions) can give you more in-depth insights.
good luck!
Dariusz Prokopowicz To analyze the level of innovation, it might be important to talk to the users of these financial institutions. Get to know whether the bank users now have a better way in using their bank services and how their lives have improved. I agree with Elias Damtew on evaluating the processes.
Dear Sharon Muita,
Yes I agree. Customer opinions of specific product or service offers are important in the context of examining the level and type of innovation of said product or service offers.
Best wishes,
Dariusz Prokopowicz
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