Most scholarly definitions of Social Commerce limits its scope only to the social support perspective (i.e. user generated content) ignoring the firm generated support/content. Any views in this regard is mostly welcome.
Social Commerce I guess has to be Digital online hence it has to satisfy certain String Theoretic Genetic Algorithmic structure involving systems integration. We have derived a Dbranes String Theory Dimensional Equation which can be found in a number of our publications listed on www.researchgate.net/Soumitra K. Mallick. The general limit is 23 String General Equilibrium Dim. + 6 GA dimensions + 3 Gauss Markov Dimensions = SO(32) Heterotic String (Mallick (2014, 2015,2014), Mallick, Hamburger, Mallick (2016). This partly defines E-Commerce Field which is Social Commerce also I think.
Soumitra K Mallick
for Soumitra K Mallick, Nick Hamburger, Sandipan Mallick
Article Customer Perceived Value in Social Commerce: An Exploration ...
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