If your business is just you and your laptop, you might only have time to run one social media account well. If so, which platform should you pick?
The direct response to the stated question is a definite YES YOU CAN. There are quite a few social media platforms out there, so the question that you should ask yourself then is, "What is the most commonly used social media platform your potential market audience or demography is using?" Keep in mind that a social media platform is just like a virtual town or city, so home in on the functional and logistical area.
The direct response to the stated question is a definite YES YOU CAN. There are quite a few social media platforms out there, so the question that you should ask yourself then is, "What is the most commonly used social media platform your potential market audience or demography is using?" Keep in mind that a social media platform is just like a virtual town or city, so home in on the functional and logistical area.
Social media is a new platform used by state and non-state actors as well as individuals to pursue diverse interests such public awareness, advertisement, marketing products/services, crowdfunding, crowd-sourcing, public mobilsation, propaganda, among others. Social media has limitation of political boundaries, time and space
Thanks Colleagues, Social Media is double edged weapon that can cause harm or facilitate success.
80 percent of marketers are already promoting their content in social media–but are they doing it effectively?
Here are 11 effective ways to promote your content using social media you probably aren’t doing enough of.
See link!
http://www.curata.com/blog/11-effective-ways-to-use-social-media-to-promote-your-content/
Everything can be promoted using social media, from goods to services and so forth
YES!
WE are promoting it NOW!
THROUGH PDF UPLOADING, DISCUSSION, QUESTIONING AND GIVING ANSWERS OF SCIENTIFIC TOPICS IN RESEARCH GATE, WE ARE USING SOCIAL MEDIA (RG) TO PROMOTE SCIENCE.
Social media present great marketing opportunities for businesses of all sizes. You can use social media to:
1.Promote the name of your brand and business 2.Tell customers about your goods and services.
3.Find out what customers think of your business.
4.Attract new customers.
5.Build stronger relationships with existing customers.
Risks of using social media:
Of course, marketing through social media also has its risks. These include:
1.wasted time and money for little or no tangible return.
2.The rapid spread of the wrong kind of information about your business (e.g. incorrect information accidentally posted by you, negative reviews posted by others).
3.Legal problems if you don't follow privacy legislation and the laws regarding spam, copyright and other online issues.
It's important to be aware of these risks and to have strategies in place to avoid them if you decide to get involved in social media marketing.
Thank you
Mushtaq Ahmad
Subhash C. Kundu
Dickson Adom
Shibabrata Pattanayak
Esraa T. Al-Azawee
for your answers
The Social Media has gained so much of momentum that it is probably becoming the strategic channel for promotion. I would share a statistics on social media [source Wikipedia] below to highlight the important position in it's reach;
- Facebook: 2,047,000,000 users
- YouTube: 1,500,000,000 users
- WhatsApp: 1,200,000,000 users
- Facebook Messenger: 1,200,000,000 users
- WeChat: 938,000,000 users
- QQ: 861,000,000 users
- Instagram: 700,000,000 users
- QZone: 638,000,000 users
- Tumblr: 357,000,000 users
- Twitter: 328,000,000 users
- Sina Weibo: 313,000,000 users
- Baidu Tieba: 300,000,000 users
- Skype: 300,000,000 users
- Viber: 260,000,000 users
- Snapchat: 255,000,000 users
- Line: 214,000,000 users
- Pinterest 175,000,000
Each platform has it's demographics and tools for ensuring an effective promotion program.
I also came across a paper published in 2011 on the subject [Refer link usershttps://gupea.ub.gu.se/bitstream/2077/27913/1/gupea_2077_27913_1.pdf]
Facebook, Twitter, Google+, YouTube and LinkedIn. Facebook allows you to create a business page. Make sure you read the rules for businesses first. You can even ‘create a page’ through your personal account, if your business allows you to do so. That makes it easy for small business owners to manage it. On LinkedIn, every employee becomes your best advocate.
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