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Questions related from Roland Kaulbars
I want to understand how social media was accepted by an organisation regarding the "classical" TAM model (Davis, 1989) in qualitative way. I understood from the literature review that most...
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First research in my case study showed a strong relationship of the web presence and social media in B2B. What is your experience? Thanks, Roland
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limited knowledge available
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The idea is to understand in an hollistic way the adoption of social media as a new information technology in a SME for B2B purposes. Thus, I want to avoid only analysing the adoption process...
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Dear all, for my research I am using the adaptive structuration theory mentioned by Orlikowski (1992) and others for investigating the adoption process of social media in a B2B environment. The...
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Firstly, Is WhatsApp a good tool for internal communication in an SME? Secondly, can a tool like WhatsApp increase the intra-organisational trust? Thirdly, can such a tool increase the willingness...
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