Ravi Kumar

2 Questions 3 Answers 0 Followers

Questions related from Ravi Kumar

Can a tested & validated scale having responses in 7point likert scale be used in terms of responses in 5 point likert scale. If no, can one pilot it.

I have found a scale however the responses are in 7 point likert scale. I wish to use it with responses in 5 point likert scale. Can it be done. If not can one do a pilot study on say a sample of...

25 June 2017 1,199 4 View

I am conducting a study on advertising effectiveness for which I need scales/ instruments for measuring advertising effectiveness.

Need a validated scales that can be directly used for research study.

17 June 2017 4,528 2 View