Mark Anthony Camilleri

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Questions related from Mark Anthony Camilleri

Announcing a Call for Chapters on CSR: Are there any researchers who are interested in Corporate Sustainability and Responsibility theory & practice?

This book builds on the previous theoretical underpinnings of the corporate social responsibility agenda, including Corporate Citizenship (Carroll, 1998; Waddock, 2004; Matten and Crane, 2004),...

12 November 2015 7,374 26 View

Are there any marketing researchers who may suggest relevant scales (and tried and tested measures) in comparative advertising?

A survey questionnaire will investigate the respondents' attitudes on comparative adverts...

27 March 2015 9,489 8 View