Lysias TAPIWANASHE Charumbira

10 Questions 24 Answers 0 Followers

Questions related from Lysias TAPIWANASHE Charumbira

How can we handle experimental studies involving body measurements without "breaching the Social Distancing requirements imposed by Covid 19?

How best can we handle experimental studies involving body measurements without "breaching the Social Distancing requirements imposed by the Covid 19 Pandemic ?

19 June 2020 3,230 3 View

What brand-building strategies can healthcare service providers in countries where it is illegal to openly promote their product and services use?

What innovative brand-building strategies can be used by healthcare service providers operating in countries where the law does not allow them to promote their products through media-based...

18 June 2017 498 2 View

Does sports sponsorship really work?

I am looking for recent publications focusing on whether sports sponsorship really works when it to improving the brand equity or financial performance of the sponsoring organization.

26 August 2016 3,024 3 View

What brand-building strategies are best suited for service oriented organizations operating in distressed economies?

How can service-oriented organizations use brand strategy for survival in distressed economies?

25 July 2016 6,614 1 View

What brand-building strategies are best suited for small and large scale manufacturing organizations operating in distressed economies ?

How best can manufacturing brands operating in distressed economies enhance their competitiveness for survival.

25 July 2016 5,307 4 View

Do we now have universally accepted defitions for the terms , "brand" and "brand equty," if so where can one access them?

How far have brand management scholars gone in their quest to come up with a common understanding of what the terms "brand" and "brand equity" mean?

25 July 2016 8,156 7 View

How does one determine sample size when researching on a subject where it is impractical to determine the actual study population?

I am researching on football merchandise sales on the Zimbabwean market and it is impractical to determine the actual numbers of consumers on the market. So how does one calculate sample size...

23 June 2016 3,858 3 View

What marketing communication strategies are most productive when one is managing services or sport related brands?

I am kindly asking those with practical or extensive research experience in marketing communication to recommend the strategies they have found to be most productive when one is promoting...

03 June 2016 3,778 4 View

What is the best approach to follow when you are validating a model?

1.Is it through a quantitative study?If so,what is the recommended sample size? 2.Can one also validate a model qualitatively?If so,what samples size is acceptable? 3.Can one use mixed methods?If...

10 May 2016 6,370 9 View

How can one measure strategic agility in profit and non-profit organizations?

I need help on how to develop research questions and Instruments to determine the extent to which organizations are responsive to changes in their operating environments.

07 February 2016 6,253 2 View