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Dear All, I have been conducting a qualitative content analysis using inductive content analysis approach. At the same time, I like to validate the finding using simple quantitative analysis...
14 February 2017 9,753 4 View
I have completed pilot test of a research project. The research model consists of constructs with items (in 1-5 likert scale). I need to run a suitable statistical test (reliability analysis)...
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I am looking for suitable scale for measuring eWOM volume. Could you please suggest some sources. Thanks, Gobinda
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