So in my survey, there were just 7 points Likert scale questions. The participants had to answer to what extent they agreed with the statements like "This video entertained me", and then to each video, they had to answer to what extent they agreed with the statements like "I would share this video on social media". I would like to investigate the connections between the for example the emotions and the willingness to share etc..
What is the easiest way to do that?
Thank you for your answers
You can perform a correlational analysis if you want to find a connection between the variables you refer to.
If you want to keep it easy, use chi-square analysis with a chi-square calculator such as this one https://www.socscistatistics.com/tests/chisquare2/default2.aspx or use SPSS or similar for Correlations, t-tests, ANOVA or regression. But you must ensure your data is suitable for the analysis tool you choose. Chi-square analysis is a safe but unsophisticated way to analyse your data.
- Badges
- Science topic
- Similar topics
- Social Science
- Media
- Social Media