This project's general research objective is to determine to what extent Portuguese Management Degree courses are training professionals aligned with the needs and challenges of the business environment, based on the perception of students, alumni and employing companies.
The alignment between higher education delivered by management courses in Portugal and market demands may vary and is dependent on a number of variables. Consider the following crucial points:
Curriculum Relevance: The degree to which management courses fit with market demands is determined by the curriculum's design. The curriculum is more likely to be linked with market demands if it is revised on a regular basis to reflect current industry trends, integrates real-world case studies, and includes feedback from industry experts.
Collaboration with Industry: Collaboration between institutions and the business sector may improve alignment. Universities may obtain insights into current market demands and alter their programmes if they have good links with local companies. Internship programmes, guest lectures, and research partnerships are examples of this.
Adaptability and flexibility: The corporate environment is dynamic, and market demands change over time. Management programmes that are adaptable and flexible are more likely to give graduates the skills and knowledge that are presently in demand.
Faculty Credentials and Experience: The credentials and experience of faculty members play an important role in matching education with market demands. Professors with hands-on expertise in the sector and a deep awareness of industry trends may help students better prepare for the real world.
Career Services and Placement: The availability and efficacy of career services and placement assistance at universities may also have an influence on the alignment of education and the labour market. It is possible to improve alignment if colleges have excellent career services departments that assist students in finding suitable internships and employment opportunities.
Student Engagement: Participation in extracurricular activities, industry conferences, and networking events may all help with alignment. Students who actively seek out chances to connect with the business sector are more likely to be job-ready.
Government Policies: Government policies and laws may have an impact on how education and the market are aligned. Government programmes to foster innovation and entrepreneurship, for example, may generate a need for graduates with certain talents.
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