There is a large literature on the adoption of innovative agricultural technology . Viewed through a broad cross disciplinary lens, there is agreement that the adoption of agricultural technology depends on a range of personal, social, cultural and economic factors, as well as on the characteristics of the innovation itself . following research paper may be useful in developing the construct for the study
Kuehne, J. et al. (2017) have developed a conceptual framework incorporating 22 variables to predict farmer uptake of new agricultural practices; the variables are related to economics, risk, environmental outcomes, farmer networks, characteristics of the farm and the farmer, and the ease and convenience of the new practice. See Kuehne, J. et al. (2017), available at Article Predicting farmer uptake of new agricultural practices: A to...
it can be concluded that adoption of agricultural technology depends on a range of personal, social, cultural and economic factors, as well as on the characteristics of the innovation itself, complete knowledge about technique, previous productive reports, risk factors, consult with experts, the variables related to economics, risk, environmental outcomes, farmer networks, characteristics of the farm and the farmer, and the ease and convenience of the new practice.
Dani Shankar Chaubey and Oliver Serrat in their reaction to your question, pointed to literature and research as sources about adoption of innovation in agriculture. But In Suriname, the foundation of SOIL Masonkondre together with the Technical University of Delft for more than 7 years is organizing an agricultural project to try to get new technologies such as a tropical greenhouse adopted. It has become a case and an example how to bring about change in this field. The project is called Greenhouse Marowijne and in it we take technology as our point of departure. But what we came across is that the phenomena of 'seeing is believing' is playing a big role. Before even people consider change they want to see whether the technology works. But adoption in itself is about change and the whole aspect of change management comes into play. And also the question: 'what is the level of change do you want?'. Simple technology needs little time to be adopted, but complex technology e.g. 'precision farming' will take more time because capacity must be built. And capacity building is very important but often neglected. Capacity is the function of knowledge (IESA), culture (VAB), and structure/enabling environment (SI) needed to bring about change. C= f (IESA+VAB+SI). The project is ongoing.
Adopting innovation in agriculture has a diversified answer since it depends on many factors which are under control and some are beyond the control.
Farmers' network - in perfect competition to minimize the variable cost while struggling to match with consumer demand, a strong community network must be there
Availability of technical know-how - industrialized farms may have advance technology , but conventional farming communities may not. It depends on out-put. If it is consumption focused less innovative and not associated with high technology.
Ability to tolerate the high expenses initially - Usually innovations are cost incurring and unpredictable till gets settled. So the farmers should be in a capacity to bare-up the initial cost of innovation or adopting any technical mechanism.
Cost minimization - The farmers should be able to reach to the break even point immediately since consumer good specially fast moving consumer goods are in highly volatile stage at any given time. So they should be able to sell their products at a better rate to recover the cost incurred in innovation process.
I would ask 'who is trying to sell the farmer the innovation, and what is in it for both the seller and the farmer?' The innovation needs to be inexpensive, practical to the farmer's situation, have demonstrated good results, and be easy to apply and maintain. Have other farmers used the innovation, what were their results? Are any long term outcomes known? As the daughter of a farmer, I feel concerned that many farmers would not have the education to be able to adequately critique research. The market is also a major factor, and is variable. Kerre
I would ask 'who is trying to sell the farmer the innovation, and what is in it for both the seller and the farmer?' The innovation needs to be inexpensive, practical to the farmer's situation, have demonstrated good results, and be easy to apply and maintain. Have other farmers used the innovation, what were their results? Are any long term outcomes known? As the daughter of a farmer, I feel concerned that many farmers would not have the education to be able to adequately critique research. The market is also a major factor, and is variable. The farm might also be her's . Kerre
Cultural considerations for this question are critical. Where I lived in northern Ghana, farmers were extremely reluctant to adopt any innovation, because they believed that their ancestors were conduits to the god who provided rain. They stated that innovation might insult the ancestors by implying that the farming methods they taught their children were not good enough. Insulting the ancestors could lead to drought, and ultimately to starvation.
This does not mean, however, that innovation never took place. Jealousy is a powerful motivator. Aid workers learned to be counter-intuitive in their approach. Rather than teaching the entire village new techniques, they focused on one farmer, chosen for having an early adopter personality. They pretended to want to keep the new farming methods a secret, available only to their chosen farmer. When the chosen farmer prospered, the other villagers demanded to be told the secrets to his success so that they could implement them as well.