Social media is widely and increasingly used, consumed and disseminated. The web of social media, social networks and social engagement is vast, intrusive and interconnected with almost everything we do. Even researchgate is intertwined in the mix. We're not sure who accesses what we do, produce, present and share, how it then gets re-packaged, and what the impact is. In relation to doing research on and through social media (our specific project concerns social media, (critical) citizen participation and (critical) media literacy), I would be interested in comments, insight and proposals from colleagues and those interested in the consequences, ramifications and dilemmas of engaging in and with social media as a research project and focus. Are there particular ethical concerns, conceptual issues, methodological points of contentions and analytical provisos that one should be aware of? Are there particular research programs, protocols, software, frameworks that should be considered? And how should one approach online vs offline identity and social media participation?