Dear Berkani Samir ,

When it comes to marketing, it's all about reaching the right people in the right way at the right time.

With today's technology landscape shifting so rapidly, marketers are tasked with obtaining more information than ever.

Artificial intelligence (AI) helps marketers make sense of this data and better understand their audience by predicting how they will behave next—and what they will want to purchase or consume in the future.

https://www.linkedin.com/pulse/future-digital-marketing-how-ai-changing-game-abubakr-akhtar/

Regards,

Shafagat

Marketers keep searching for ways to increase their market impact without increasing the total budget. The use of Artificial Intelligence (AI) in Digital Marketing is assisting marketers to gain a better understanding of customer needs and preferences. Additionally, using AI to implement various Machine Learning(ML)algorithms in digital marketing can take in massive amounts of data and allow for real-time analysis.

I agree with Shafagat Mahmudova and Md. Humayun Kabir. To add to what they said, AI is simply another tool available to marketers but will not replace the other platforms. As in the case of the emergence digital media platforms, which reduced the usage of some traditional media channels (e.g. print media) but has not entirely replaced.

Thanks for All , And I appreciate their ingenieus Comments

Artificial intelligence (AI) is rapidly transforming the digital marketing landscape. Here are some of the ways AI is changing digital marketing and what the future holds:

These are just a few of the ways AI is changing digital marketing. As AI continues to evolve, we can expect to see even more innovative and disruptive applications in the years to come.

You can read this article for more details

Article Impact of Artificial Intelligence on Digital Marketing